Casey Neistat is a rising star in new exciting categories, personal narrative video logging and social media influencer. Neistat is a “YouTuber” with over 8 million subscribers, and an extremely large social media following. Neistat used his large following not only to tell stories that get millions of views (and thousands of ad dollars per video) but also is able to seamlessly integrate corporate sponsorship into his postings. In order to create viral videos, you must innovate, and considering he has many videos over 10 million views, he is certainly an innovator. Casey inspires me as an innovator because he makes creativity seem so attainable. His ability to make innovation seem easy is…. innovative.