Archive for Athletics

Me and My Golf

As social media becomes more and more of a marketing tool for all kinds of companies, many smaller, niche companies generate most of their business from their social media accounts. Me and My Golf is a small company started by two young golf professionals, Piers Ward and Andy Proudman. The small business offers coaching videos for general advice and tips as well as personalized golf swing analysis. They have a strong presence on Instagram in the golf community and are well known by many of the PGA’s top golfers including Rory Mcilroy, DJ, Speith, Fowler, and many more. They have 130 thousand followers and have great ways of getting people involved including giveaways, free videos, and fun interactive content. While this company is still small, I believe that is where it should be. Golf is slowly declining and Me and My Golf is making it seem fun and less difficult than most believe it is. They are promoting a great game and making money doing so. 

Radiate Athletic Apparel

Radiate Athletic Apparel is a new twist on what you can wear to the gym. These shirts aren’t just for covering up, they provide a new way of seeing how much your workout is making you work. They are made with atoms that gain carbon electrons when valence electrons are accelerated by heat that comes off of your body during a workout. This causes the colors in the shirts to change colors when more heat is emitted from your body.

These shirts don’t just change colors to look nice, but they can help with recognizing what works during your workout. It doesn’t change based on sweat, but rather the heat in spots so you know that the area that changes color is the area being worked. This way you can know if an area is being neglected during your workouts by whether or not it changes colors. This is especially useful for body builders or anyone who is trying to increase a specific part of their body.

Not only does this shirt tell you where your body is heating up, but it also helps to keep your body cool by directing the heat and sweat away from your body. They use small channels between the fabric to help with the flow of excess heat and water away from your body to ensure a comfortable workout. The fabric they have created feels similar to spandex in the sense that it sticks tight to the body, however they have made this material much tougher so it can last through most extreme sports.

Radiate Athletics apparel

Jolt — A New and Innovative Concussion Prevention

Ben Harvatine, a wrestler and a junior MIT, had no idea that he had just suffered a concussion during one fateful practice. Unfortunately, neither did the MIT training staff. Ben continued to practice and compete, trying to push through what he thought was general fatigue or dehydration. When his dizziness persisted, he sought further treatment and was diagnosed with a concussion. This late diagnosis put his wrestling career on hold for a time and precipitated multiple hospitalizations. If Ben could have been diagnosed earlier, his injuries would likely have been much less severe.

While recuperating, Ben began to brainstorm ideas for how this type of situation could be prevented in the future. He and a friend, Seth Berg, eventually designed Jolt, a sensor that could be clipped on to virtually any type of sports headgear (helmet, hat, headband, etc.). Jolt would monitor head trauma during any physical activity and vibrate to alert the wearer of significant injuries. It would also send data and alerts via Bluetooth to an app on a smartphone, tablet, or other device. Jolt has a range of over 200 yards and a battery life of up to two months. Additionally, the app can monitor an unlimited number of sensors at once; and, another huge feature is that a Jolt sensor only costs $99.

This would allow sports players, coaches, or parents to monitor the head impacts sustained by the players. With the information Jolt provides, coaches, parents, trainers, etc. can know when their players suffer serious hits and decide whether the players should keep playing or stop. Jolt would act as an important prevention system to catch concussions before they worsen from further trauma.

In true entrepreneurial fashion, Ben Harvatine and Seth Berg found a need from personal experience and then brainstormed to solve that need. Now, their inventiveness is aiding players and coaches in the fight against concussions. Jolt is keeping players playing and protecting them in the process.


Jolt website —

Inside voices? No, Outside Voices

Usually a great idea starts small. When you think of  the word “small” one of the things that comes to mind is childhood. Millennial Entrepreneur Tyler Haney reminds us all of our mother’s words to use “inside voices” in her clever, hip, and trendy line Outdoor Voices. Her clever company is based off the idea that fitness should be freed from the competitive world and thus make exercise a lifestyle. With that key idea in mind she has come up with a spunky and trendy line of great athleisure and athletic wear. All of her designs are simplistic and sleep thus giving the consumer the freedom to mix and match from any of her selections. What’s so incredible about Haney and her business though is how she brought Outdoor Voices into the highly competitive market of athletic wear. She started the idea at the Parsons School of Design, continued on to the Silicon Valley, and after pitching some 70 times landed a $7 million deal to start the business. However, it wasn’t the money that made Outdoor Voices successful, it was Haney’s ambition and smart marketing tactics that truly made her sight stand out. She implemented the idea of using celebrity fans and icons such as Lenah Dunham and Gwyneth Paltrow to help expand the knowledge and desire of her specific brand. Haney’s business is now a big and booming enterprise with a future as bright as the sun.

Grady’s Pitching School

Mike Grady’s Pitching School
I am going to talk about

  • Who Is Mike Grady
  • What is Mike Grady’s Pitching School
  • How is he a successful millennial entrepreneur

Mike Grady is a man who has been involved in baseball his whole life, playing for North Canton Hoover High School and Malone University as well as coaching at Malone with many notable honor and awards for his career as a player and coach. In his love for the sport he decided to share his years of experience with others and has had much success doing it to which you can see for yourself if you visit the link . With the success he has here, he decided to teach to others as well. He taught business classes in Massillon, but now teaches in his home town of North Canton at Hoover High School. There he is head of the business department and teaches a majority of the classes. Here he also teaches a senior level class called Business and Entrepreneurship, in this Junior Achievement class he has coached 3 teams to the National Student Leadership Summit in only 2 years. He still teaches at Hoover as well as maintaining his pitching school.

Grady’s Pitching School is a place where young players go to fine tune their baseball game. He focuses on pitchers, but has taken others as well. Here he has developed kids to reach their potential, he has coached many kids who have had very successful careers and kids throwing 90 mph fastballs at the age of 17 and 18. His business is run and maintained by him and him alone.

I believe he is a successful entrepreneur because there are plenty of trainers in the North East Ohio region and in the Stark County area, but he still has proven time and time again that his service is the best choice for your money. He also proves his success by the way he mentors his kids and customers on the diamond and in the classroom with his students showing much success as well during and after his classes.

Beau Kittredge: A hand in everything

Beau Kittredge is my personal role model. He plays professional Ultimate Frisbee for the Dallas Roughnecks, but is also his own boss in all his business ventures, and his work as an entrepreneur is very inspiring. Beau says that it is his desire to create and be creative is his driving factor.

He started his own company in 2010 called Beau’s Books. He both wrote and illustrated three children’s books, known for being wildly imaginative but also with a large teaching element. His books are true children’s books but readers, especially parents, have found that they can relate to the stories and the lessons taught by Beau’s stories.

His next entrepreneurship adventure is his current project, which is developing his own video game, called Boredom Bugs. Beau wanted to make a new type of puzzle game by combining the strategy of a tower defense game and the skill of a mini game. In 2015, he assembled a team and started a Kickstarter to help fund the development of Boredom Bugs. Although the Kickstarter was unsuccessful he continues work on it and has committed himself fully to the game.

Currently, aside from frisbee and video game development Beau is involved in E.R.I.C, which stands for Early Recognition Is Critical, a organization that teaches healthy living and recognition of cancer symptoms. E.R.I.C has partnered with Beau to provide Ultimate Frisbee clinics, places where kids who have never heard about Ultimate can learn the game as well as learning how to be healthy and live a good life.

I wear Beau Kittredge’s number in respect for his creativity, his desire to never give up on his dreams and his ultimate dream of teaching health and the game of Ultimate Frisbee.



Gladiator Lacrosse: Rachel Zietz

In 2013, at the age of only 13 years old, Rachel Zietz, a varsity high school lacrosse player, discovered the market for quality, durable lacrosse equipment for a less expensive price. After talking to investors she was given $2,700 to start her company. Her line of products is limited to rebounders and practice goals, in other words, she does not sell any personal equipment (pads, sticks, helmets, gloves, etc.). However, she has been very successful.

Her first year she sold $200,000 worth of equipment, and two years later Gladiator Lacrosse had over $1 million in revenue. She has been honored by the Greater Miami Chamber of Commerce’s 2015 for being a finalist for their Entrepreneur Award.

Rachel Zietz saw a problem: over-expensive, poor quality practice lacrosse equipment, and she fixed it, redesigning the netting and frames, to ensure durability. Her idea was simple and played into her area of expertise and passion, and fixed something which was an annoyance to many people, which fits perfectly with the entrepreneurship way.
She was young when she started her company, showing that age has no ceiling, (something that her parents who are also entrepreneurs in Florida, have been sure to impress upon her).

Personally, this is a very encouraging story for myself, just showing how youth is not a hindrance to anything, and that combining entrepreneurship and personal passions can have amazing outcomes.




Energy-Generating Soccer Ball

Soccer, known better throughout the world as football, is played more than any other sport. With this in mind, young entrepreneur Jessica Matthews invented a new kind of soccer ball. A ball that would revolutionize life for many children around the world. Her Invention combined the love of soccer and the need for electricity. This product allows children to play soccer while charging the ball so it can be used as an energy source later. Matthews said that, “If we just wanted to give people power, we’d just give them solar panels. The purpose is reaching people in a way that’s enjoyable and fun and exciting.” These soccer balls are priced at $99 which is a steep price, however, Matthews hope that people will see the benefit of this product and invest in them. She also hopes people will buy these balls and send them to other countries as a method of supporting impoverished kids. More information and pictures can be found at


Double Trouble

When I was a little girl, my dad would call my twin sister and me “double trouble.” She and I both were constantly doing things together, especially bad things. I believe many other parents with twins can attest to that title being very accurate for the same reason too. I’m sure the parents of twin boys Ryan and Adam Goldston felt the same way.

I cannot attest to how well behaved they were as children, but both Ryan and Adam as young entrepreneurs seemed to cause some trouble. As mere 28 year olds, they had already created a product that had been banned from the NBA. As you can imagine, that created some interest in their company. So much interest that they sold out of nine months of inventory just 72 hours after their banning was announced.

I guess, you have to ask what an entrepreneur has to do to get his product banned from part of the sports industry. The answer to that would be to design the first pair of sneakers that allows you to jump higher and run faster. They call it “Load ‘N Launch,” and it is the first patented technology of its kind.

This duo got their idea from sports they had played all throughout high school and college. Once they graduated they started tinkering with the possibility of a shoe that could help the user. Eventually, they came up with this technology and the name of their company, Athletic Propulsion Labs or APL. These fancy shoes come in all kinds of colors, styles, and modifications for specific purposes. APL recently launched a clothing line too.

Ryan and Adam, partnered with each other to revolutionize the old industry of sneakers. They bring a new youthful fun flare to what appears to be a stagnant marketplace. It seems to me that they are a force to be reckoned with and already are becoming successful.

For more information, visit the site below




Suja Juice: Four Diverse Entrepreneurs Come Together to Realize a Single Dream

Juice seems like an industry where there is nothing left to innovate. Almost every food can be juiced and it seems that there is a market for even the most bizarre mixtures. So if juice production has gone just about as far as it can, what did four Californians do in 2012 to completely revolutionize the way so many people think of fruit and vegetable juices? Two words: Cold-pressed.

Since 1864, the only way that most of the world would consume beverages was if they were pasteurized. Pasteurization has done great things for science and saved countless lives, however, while it kills bacteria, it also does away with the good vitamins and minerals, and completely changes the flavor of our food. People like two of Suja’s co-founders, Annie Lawless and Eric Ethans, were frustrated by the lack of pure, organic products on grocery store shelves. So Lawless and Ethans started their own local, juicing business. They loved the idea of producing non-GMO fruit and vegetable juices on a larger scale but they didn’t want to compromise the flavor or nutrients of the drinks. The only way for them to do that would be to process the juices using a cold press, or high pressure processing.

High pressure processing, or HPP, is a cold pasteurization technique which consists of subjecting food, previously sealed in flexible and water-resistant packaging, to a high level of pressure transmitted by water. HPP not only kills bacteria, but also keeps the flavor and nutrients of the beverage intact. They were familiar with cold-pressing or high pressure processing, but did not yet have the funds or means to produce it on a large enough scale to make any money.


This is where Suja’s other two co-founders, James Brennan and Jeff Church, come in. When Brennan met Ethans he was instantly hooked on the juices. Inspired and searching for support he asked one of his previous partners, Jeff Church, to join the mission. Initially, Church was reluctant. “As a self-declared meat-and-potatoes kind of guy, I agreed to meet Ethans as a mentor but told him I probably wouldn’t like the juice. I tried it and it just stopped me in my tracks.”

Now with the more than willing help of serial entrepreneurs, Brennan and Church, everything seemed to come together for Lawless and Ethans. Since its inception in 2012, Suja Juice has become a national sensation, serving products in stores like Whole Foods and Target all over the country. In 2015, they made Forbes’ #2 spot in America’s Most Promising Companies and made an estimated $42 million in 2014, expecting it to have doubled in 2015. In an interview with Forbes in early 2014, the quarter stated that they owe much of their success to one of the only things the group has in common: their shared passion and belief in the juice they seek to sell.

There is so much to learn from entrepreneurs like these four. Not many people thought that it would be possible to produce non-pasteurized juices on this level, but here I am on the East Coast sipping on my own carrot juice produced by Suja in San Diego, California. Their passion for real organic, non-GMO food led them to completely revolutionize the juicing industry. They took a small, local business and brought it to the global level in just four years. Suja and its founders are being recognized by magazines such as Entrepreneurs and Forbes as hugely successful. What started off as two yoga instructors selling green smoothies to their friends turned into a multi-million dollar company. If that’s not entrepreneurship, I don’t know what it.