Asia Newson was just 5 years old when she began her business career selling candles. She saw her dad, Michael, selling candles door to door in Detroit and wanted to learn and join. She was very successful and when asked what her sales pitch was she said “Hi, my name is Asia Newson, and I’m known as Detroit’s youngest entrepreneur.” She also showed great understanding of business concepts, explaining that it can sometimes come off scripted so she tries to incorporate her own personality and approach.
Now 13, Asia Newson has expanded her little candle business into something bigger then just a company. Super Business Girl is more then just a candle company profit, it is a training model made and designed to help and train other young kids aspiring to be entrepreneurs to go out and make their own money. The company is family run with Asia as a Co-Founder and CEO of the company and with her mother, LaTasha Thomas, as the president, her father as director of sales. Her signature candle is a three-layered pink, yellow and blue candle in customized company jar that she sells for $14.99. She has four other candles that she sells, white tea, southern apple, sweet mango and cotton candy. They sell for $9.99 on her website, however her store is not limited to just candles with things like T-shirts, bags, mugs, jewelry, and more!
Asia Newson is also passionate about giving back to her community, 5% of all of her profits go to charities that help other kids with food and school supplies needs. Super Business Girl also holds youth entrepreneurship workshops designed for middle- and high school students to help encourage entrepreneurship in their lives. Its purpose is to help teens by giving them tools to create their own opportunities, manage their finances and have funds for college while having fun! Asia Newson’s commitment and determination to help her communities by utilizing the skills she was given is inspiring.