Will Paterson is an England designer with specialties in Company Identity and Branding for his clients. He has an established website and is active on YouTube and Instagram. On his website, he displays his hand lettering and logo design work. He speaks about his goals as a designer and specifically mentions that he wants to take his talents and continually expand them into new avenues as he adapts to the changing markets. On his YouTube channel, he has a multitude of videos explaining logo design from a very broad aspect to specific important details of logo designs. He is continually putting out content for his followers, from courses on design programs to critiques of designs his followers send to him. It ranges from educational to entertaining and I believe it is a great variety so that he reaches as many people as possible.
How is Will an Entrepreneur? As a designer he has to adapt and be flexible to be available to potential clients, he has a passion for giving an image and identity to companies, he creates with his hand writing, and he networks through his various social media platforms. With all that, bottom-line, he creates an interesting and successful product for a market that is looking for his work. And with his work he has made the effort to not only be a creator but a teacher through his following on Instagram and YouTube.
Check him out on his website here.