What were you doing when you were eleven? Maybe at that time you were learning to bake with your family. Chances are, however, that you were not starting your first business. Miriam Rieder is the exception.
Rieder started off with truffles, red velvet, to which she gave to friends and family. 7 years later she went nationwide at the age of eighteen! The nationwide success is in part because she was discovered by Elvis Duran on The Morning Show. And that itself was not your traditional elevator pitch. Rieder explains, “On a whim, I decided to send some of my truffles to The Morning Show. I wasn’t really doing it to get my product talked about, I just wanted bragging rights to be able to say I sent my truffles to Elvis Duran on The Morning Show!” After a few features on the show, she went from have an average of 1 order a week to 23,000 views on her website in one day!
Rieder has no business or entrepreneurial background, she just hires her mother to do all the accounting activities. Rieder uses her creative mind making new styles of baking!
A fantastic story! All information found at https://www.innovationhartford.com/young-entrepreneur-becomes-baking-success/ 
This is pretty neat. I’d be curious what she did that was so spectacular unless they really were just truffles that good. Good article!
What a neat article! So much talent in such a young age, thank you for sharing. I think it is great that she maintains her creativity and doesn’t conform to any sort of standard. She is passionate and uses her talent and creativity to have fun with it.
I think it is very interesting to see such success in someone so young and without any business background. Very inspiring!