In a world full of stressors and increasing anxiety, two students from the University of Southern California decided to address the situation in a new way.
Brian Femminella and Travis Chen, the creators of SoundMind, were 20-years old when their idea was born. With extensive research on music therapy and neuroscience, these entrepreneurs created an app to aid in the fight with a multitude of mental disorders. The main goal of the company was to bring awareness to this rising issue, especially with the impacts of COVD-19 on mental health. Thus, the app was born.
The app’s design is unique. Femminella and Chen use the power of binaural beats and soundscapes to help users deal with stress, anxiety, or trauma. The music has been developed specific to the app by different artists on the SoundMind team. The more you listen to the music, the more the app tailors the music choices to you. It keeps track of the music you find most relaxing and the AI sound recommendation remembers your choices. Since the app’s release, it has also shown that users sleep better, focus better, and feel less suicidal. This app has had an amazing impact so far.
The SoundMind website highlights a few other benefits of using their app:
- Health security and compliance
- Analytics and Insights
- Music customization
- Integrations
- 24/7 support
- Rapid Response and Intervention
The integration feature allows you to link your SoundMind account to the Apple Health app so you can keep track of how you feel and your improvement.
The brilliance of this app aligns with a lot of scientific research on our brains and how they react to music. If you constantly feel overwhelmed by your anxiety, this app can help calm your mind and help you refocus. If you are interested in trying out the app, you can go to their website to check it out.
I like how they were able to create a new niche by combining music and a way to relieve stress, anxiety, and/or mental disorders. They saw how music is used everyday by people, and they added a uniqueness to their company by creating an app that has added health benefits. Even by looking at the picture in this blog post, I can see how they designed an app with colors and words that create a sense of calmness and peacefulness for their customers.