Caroline & Isabel Bercaw
Together these sisters founded Da Bomb Bath. In 2012, the sisters were ages 11 and 12 and obsessed with bath bombs. Most girls at this age are obsessed with bath bombs and making their own, so these girls were doing the same thing. They tried different recipes, making fizzy and sweet-smelling bath bombs. They even added small toys to the center of the bomb, allowing a new joy and excitement to a simpler product. The girls tried to sell that at a local art fair and it blew up.
After 3 years their bath bombs were in 30 small local shops and growing rapidly. They took a trip to an international trade show out of Atlanta and through that had their product placed in stores across the country. They estimated that they were making over 20,000 bath bombs a month out of their basement.
But a phone call changed their game completely. When Target calls and wants your product in just under 2,000 stores, you jump at the opportunity. Their Mom stepped up to the plate and became the CEO, while the sisters worked on creating new products. With the uptake in product demand the business moved out of the basement and into a larger, local warehouse. At 15 and 16 the girls took their schools On the Job program and turned school time into work time.
Currently, Da Bomb is still completely self-funded and has generated over $20 million in annual revenue and remains a family business. Now at 17 and 18, the sisters have created a very successful business. Plus, they have some serious deals with large companies like Target, so they are only going to keep growing. 
That’s an amazing story of how they started in their basement and are now selling at much larger companies like Target! Adding a toy to the center of it was such a fun idea – they added their own twist and made it different from what many other people had been making. I also love that the two sisters created this together and it has stayed as a family business, with their mom becoming CEO!
This is really cool! I’m so impressed with how young they were when they started. I’m glad you mentioned how they balanced school and made all of those bath bombs because I was wondering how they were able to manage all of that. I’m surprised Target reached out to these girls! It’s impressive that their company has reached so many people!! Hopefully, they continue with this business!!