Think you are too busy to start a side-hustle? It is not worth it right? It could be rewarding but it will never pay off may be the answer to that. What if I told you the side0hustler could turn into a £10million business. Oh the sticker shock may not be in pounds, so how about 13,115,500.00 in US Dollars! All this from a side-hustle that started in a family kitchen 2 years ago.
Hannah Chapman, 25, worked a job dealing with social media two years ago, started melting wax at the age of 23 and it just took off. She started advertising on Instagram her candles and before she knew it she quit her day job to focus solely on making these candles. Chapman credits social media for her success, as without it she would not have the customer base she has today. She says, “That’s the beauty of social media – there are ways of leveraging it that don’t necessarily require money and I think that’s what makes it so exciting for budding companies and young entrepreneurs, it really levels the playing field.”
On top of all that, she is able to employ her dad as a worker in her supply chain. The business itself does not just rely on candle sales, also having wax melts, bath bombs, room sprays and other handmade items. What an accomplishment by Hannah!
all information was found at https://www.mirror.co.uk/money/woman-starts-10m-candle-making-22993723
Wow this is crazy that she was able to turn her business into something that big when she was not expecting it. It shows that she may not have known how good her product really was since it clearly attracted the attention of many people.
I love how she didn’t realize how big it could get and yet it grow substantially. It shows that she unknowingly knew how to recognize a big problem that others also had.
This is awesome. I have worked on social media marketing teams that have helped social medias reach upwards of 160k followers. I understand how taxiing that can be for an individual mentally due to all the focus going in.