Whereas most ten-year-old’s are playing video games and hanging out with friends, Cory Nieves found himself running his own million dollar business: Mr. Cory’s Cookies. At six years old, Cory decided that he wanted to help his mom buy a new car, so he started selling hot chocolate in his hometown of Englewood, New Jersey. Cory’s mom, realizing that he had an entrepreneurial spirit and a knack for business, encouraged him to continue selling hot chocolate to save money for college. Cory not only continued selling hot chocolate, but he also began selling chocolate chip cookies too.
Although Cory started off by “googling” cookie recipes, he’s since developed his ow
n recipe that provides a sweet treat with a healthy component. Over 75% of the ingredients in Cory’s cookies are organic, and he’s even expanded his line to include more all-natural options for health-conscious customers, such as double dark chocolate and oatmeal raisin cookies.
Cory is not only a master in the kitchen but in fashion as well. A quick scroll through Cory’s Instagram reveals his collaborations with some of the nation’s leading corporations, such as J. Crew, Macy’s, Pottery Barn, TOMS, and Ralph Lauren. Cory has also been featured in articles from The Huffington Post and even made an appearance on “The Ellen Show”.
The defining quality of Mr. Cory’s Cookies, however, is their mission to give back to the community. A portion of the profits fund organizations of Cory’s choosing, such as Bergen’s Promise and Children’s Aid Society. With each cookie, Cory is changing the name of entrepreneurship— and that’s just the way the cookie crumbles.
I think many people would give to this business just out of its selfless nature. It started so that Cory could help help his mom and the mission is to give back to the community. I also liked how the business has options for health conscious customers. I know many health conscious people who love cookies. There’s a niche right there.
I think it is cool how Cory’s idea started with wanting to help his mother buy a car. He saw a small problem in his family’s life and set out to solve. Once he helped his mother he didn’t stop. With his mother’s encouragement he continued selling hot chocolate and cookies to solve different problems, like making a healthier cookie and saving money for college. He adapted his idea to continue solving more problems.
Cory’s entrepreneurial journey is very inspiring. Even though cookies are a simple product, he has been able to innovate and create good. It’s also encouraging to see others, like his mom and the community, invest themselves in Cory’s venture. The support he has garnered is certainly impressive for a young entrepreneur. Cory is a perfect example of how a business is a collaborative effort, can make an impact, and be successful simultaneously.
It’s interesting how Cory was able to go from selling some hot chocolate and lemonade on the street to making millions off of cookies with such a small percentage of market share. I am fascinated with this story, and I now know that with the right idea success is possible even if it is an uphill battle. Lastly, the philanthropic approach was the business’ icing on the cake. I hope Cory and his mom the best.
I liked your title because it caught my attention, and I like the photo that you chose. How could someone not buy a cookie from that sweet kiddo? He is an innovative and creative boy, and he seems to continue to be creative as he adds new recipes and new ingredients targeted at his customers.
I think it is so cool how Cory started selling hot chocolate to raise money to help his mom buy a car and was able to expand it and turn it into a successful business! I also think it is great that he was able to create his own cookie recipes to appeal to a variety of customers. It is so inspiring to see someone as young as Cory so driven and determined to make a positive impact on the community!
It’s always so inspiring to see young kids like Cory give back to the community. I wonder if Cory could have made it this far if his mom didn’t see his talent, and encourage him to jump on the opportunity? With such a huge start at such a young age, it’s inevitable that he will probably use his entrepreneurial skills in his future carriers. This stirs up curiosity in me as to whether or not Cory’s young age sparked an interest in the market; would Mr. Cory’s Cookies have succeeded if Cory was an adult when it first launched?