Brittany Canty is the co-founder of a brand called Comfort Eats. This business idea came about when she was visiting her best friend and co-founder, Reina in New Zealand. When Brittany visited, she came with her suitcase full of snacks from back home that her friend had missed so much. The joy that it brought her friend made them think- how can we ship comfort food to people that can’t find these foods where they live?
This is exactly what Comfort Eats does. Brittany and Reina have an online shop where people can have their favorite American snacks shipped to them while in a different country. They said they have seen people from other cultures become interested in their business too, not just Americans who are traveling. Brittany says her past experience as a product manager has given her lots of experience with their business. She tries to set one goal to accomplish a day, giving her freedom while also getting something important accomplished for the business.
Brittany says that she would give her younger self the advice of “trust your gut!”. She explains the world has a way of putting insecurities on young people and making them triple check everything. Her and her friend started this business as young entrepreneurs and they succeeded by being passionate in this one area.
Brittany says that listening to their customers is most important in running Comfort Eats. Their voice is most important in getting the right food delivered that will bring joy in so many ways. Brittany and Reina will continue to grow their business, reaching many people who miss the taste of their hometowns.
Brittany Canty – Co-Founder of Comfort Eats (ideamensch.com)
This is a clever business. I lover how it started because a friend visited another friend. That was so simple yet so influential. If we view situations as entrepreneurial ventures, we just might be able to come up with a business or a new model for something old that does not work or is not efficient. Brittney came up with a clever and successful business because she found a problem that she could solve. That is entrepreneurship.