Rafay Iqbal founded Drip Studio in 2021. Their goal is to completely provide a company’s brand, web, and story to make it cohesive to the target audience. For the brand, Drip Studio focuses on the brand identity, collateral, strategy, and experience. They also design and develop the company’s website and the digital touch points. Drip Studio also does research for the company. Additionally, as a retainer, they do campaign work, create advertisements, and have ongoing design support. The one thing that really caught my eye is that they will do fundraising initiatives for the company. For example, Drip Studio will prepare and design presentations, help the company’s story be crafted to then get funds from donors, and even create capital raise templates. Since Drip Studio has started, they have helped to raise $750 million and support environment goals by helping to develop sustainable technology. They take the ideas their clients have and make them tangible and achievable, all the while supporting environmental causes.
This innovation is so unique because they have found their niche: helping startups have funds and be able to grow. Drip Studio is the boost that so many ideas and startups need to help them get their feet under them. At the same time, they are also working with larger organizations, like Forbes, to help make their vision a full and complete brand. I think it is so valuable how Drip Studio is not only connecting all the dots but making the connections smooth and flowing into one another. It is continuous problem solving and solution finding. Each company is different, and yet each solution is seamless.
Also, looking at their website is so interesting. Drip Studio shares some of the companies they work with, their problems, and how they found a solution. Their transparency here is incredible because it adds to their credibility by show casing their work and then draws in potential customers by demonstrating the tangibility of their work. Their own branding is impeccable as it all flows together so smoothly and without any cracks.
This is so interesting! The work that they do definitely is unique. I especially like the way that they’ve designed their business to have a redemptive aspect as well with their support of environmental causes. It’s interesting that a business like this probably uses design thinking in just about everything they do. You are right about the website though; it is a really cool site! I appreciate the transparency like you said, and it’s really interesting to hear about all of their success stories. Great job on this post!