Now I realize that some people have already written about Casey Niestat since he has had an incredibly successful year, I however, would still like to give my perspective on this creative man. Casey Niestat may be one of the only people in the world to have mastered the art of the viral video. Casey’s vlogs have become an internet sensation over the last year as nearly every one of his videos has over 2 million views on YouTube. Furthermore, Casey’s vlog series has grossed over 1 billion views for his nearly 6 million subscribers. The man is a genius. While he does have a very successful channel and his videos nearly always go viral, Casey has yet to say what makes viral videos, as he himself does not understand what he does in particular that makes these videos go viral. In the last month, Casey has grossed a total of 60 million video views. However, Casey’s viral videos are not what have made him so famous in the last few weeks. Casey has recently sold the app that he created to CNN for an estimated 25 million dollars. Casey built an app that was designed for video recording and vlogging. The app was not very popular initially, but with the app being acquired by CNN, Casey will be able to make his app into a global sensation. Finally, the most important thing that I believe makes Casey a true entrepreneur is his most recent decision to end his vlogging channel. Niestat made this decision because he felt that he was no longer being challenged by the channel. This shows that Casey truly loves creating and in my mind that is what makes him a true entrepreneur.
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I haven’t heard of Casey, but I will definitely have to check him out. It’s really cool that it sounds like he simple started from the bottom and now he’s here. The fact that he ended up gaining so much popularity from his vlogs that he now was able to be acquired by CNN speaks of his true entrepreneurial drive.
I always love youtube success stories because i think it takes a certain type of person to be in the entertaining business and keep people coming back to a channel can be quite hard and making a living off of such a thing is a great entrepreneurial achievement!
I used to watch his daily vlogs every day! learning of his sale of his technology company to CNN concerned me at first, but after hearing his explanations, it is a good idea in my mind. Having more resources and connections to produce better content
Honestly, I believe that his videos are popular because of how interesting his perspective is. It’s not that he makes better videos, it’s that he’s grounded, realistic, and a regular guy. His videos aren’t always on fascinating ideas or events. Sometime’s they are just captures (not even highlights) of an average day in the life. But, a day in the life of an interesting and amazing person. He makes his videos interesting by adding himself.
Casey really showcases one of the things that is necessary for any entrepreneur but can sometimes be neglected: you have to love what you do. Casey lives a crazy, fun life and that has translated into success on Youtube. Excellent post