Mashable is a multi-media media and entertainment company that operates worldwide. Founded by millennial entrepreneur Peter Cashmore, the website is your “go-to source for tech, digital culture and entertainment content for its dedicated and influential audience around the globe.” Peter Cashmore was born in Scotland and started the company when he was just 19 years old. Back in 2009, Peter was featured in a Forbes article entitled, “30 under 30”, “Top 25 Web Celeb”, and Huffington Post’s feature, “Top 10 Game Changers Back in 2009.” The company was founded back in 2005 and is currently headquartered in New York City. While several large companies operate in the media and entertainment industry, Mashable has made a difference by focusing on one area that is accredited to the founder, social good.
The social good aspect that the company is focused on is truly unique in today day and age. While most media outlets such as CNN or Fox News show viewers the negative happenings world wide, Mashable focuses on positive news and showcase people who have a global impact on communities and cities. A quote from the company’s website provides a look at Mashable’s key focus as a company, “we believe we have a responsibility with our community to make the world a better place.” Peter Cashmore is an example of a young entrepreneur who wanted to shed a positive light on what we are told has become a darkened world. Imagine a world of thinkers and believers who share the same vision as Peter, what a beautiful world that would be.
Mashable is a media company i could personally find myself tuning into because of their mission statement. Although this is one of the first examples of a news sources like this. I am already a fan because the media company does not have any other incentives!!! This is HUGE. No other media company has incentives like that and are usually passing on news to fit some sort of agenda.
Wow! What a unique and impressive idea! Rather than differentiating the site via the platform or features, Mashable is differentiating itself in the positive aspect of the news it showcases.
It’s interesting to look at the problem this solved: the over-saturation of negative news in the media. I do agree that news is often over-sensationalized, preferring to show negative, jarring news. I also think that Mashable is a good idea to counteract that negativity, providing inspiration and motivation for its readers. I think some caution is due, however, in fully adopting and embracing Mashable’s mission. It would be dangerous to subscribe only to Mashable’s news, living in a false dreamworld reality. Hopefully, Mashable provides balance for news rather than ignorance and isolation.