Alina Morse- Zolli Candy, Peyton Ahlquist :: millennialentrepreneurs.com

Alina Morse at the age of 9 created Zolli Candy. This creation is a line of sugar-free, tooth-friendly candy made at being a delicious healthy alternative to candy. The idea came to her in a bank at the age of seven while waiting in line with her dad. The fact that a child at the age of nine could come up with such revolutionary concept is very unique. Her initial problem she wanted to solve was dental health. Dental health is not a common angle to take in the candy industry. Her desire to make candy not hurt cavities but actually help them was not only a marketable solution to a big problem, but an issue that she cared about and made so she could enjoy candy whenever she wants. Her sugar-free, tooth-friendly Zolli Pops now are sold nationwide. This shows her innovative approach to reinventing a common everyday product. While this product wasn’t 1-0, it still is a new market space which she has plenty of room to expand. Alina is driven by her own personal cavities’ stories and the pain that, that cost her not only during the dentist appointment, but also in not being able to have as many sweet treats. Motivated by her desire for candy, but also healthy teeth she created a sugar free and lower acidity candy which helps keep the mouth at its normal acidity which is its healthy equilibrium. When candy is introduced, the mouth typically becomes acidic, and this eats away at the enamel and the sugar helps infection/bacteria to grow in these created crevasses. Her business model stands out due to the social impact of the problem and her innovation in a crowded section of candy. She had multiple programs such as “Million Smiles Initiative”, where she educates children about teeth health. This shows that she doesn’t care exclusively about profit and cares more for the health of society. Alina shows great entrepreneurial traits from such a young age such as: confidence, perseverance, and a strong imagination. She also thinks very innovatively not only to help her eat her sweet treats, but also to help others. All this and still making a profit on a global level is pretty intense for a girl so young and these qualities are inspirational to how the human mind can do anything if you truly care and try. I’ve learned the importance of this perseverance to not only overcome the obstacles life throws at you, but also overcome obstacles in new markets. Anyone who truly cares about what they are working on and has passion in their subject will find a way to make it work, and to me that is all that matters. We might not have every answer but using your imagination and then applying it through hard work is the best possible way to find success.

Alina Morse- Zolli Candy, Peyton Ahlquist

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