Benjamin Kapelushnik is a young entrepreneur, age 20, that lead the push for young kids into one of the fastest growing fashion industries in todays day and age. Using social media and skills of networking he was able to build a brand for himself that is now worth around one million dollars.
Benjamin Kapelushnik was 16 years old when he started his shoe business. At this time he was attending Fort Lauderdale Florida and living with his family. His love of shoes began when he was in middle school when his mother bought him a pair of Nike sneakers to wear for school. That changed Ben’s life and start his love for shoes and pushing him along a career path that he is now on today.
When his love for shoes started, he began studying the shoe industry. He studied how the side resale industry works, how the major brands handled there shoes, to how to acquire the best of the best kicks. He spent his bar mitzvah money to buy several more pairs and then began going to sneaker conventions to get real life exposer to the market. His first major move came in eight grade when he bought LeBron X MVPs for 400 dollars and then flipped them for 4,000 dollars. He was only able to acquire those through an understanding of how the business works.
After this huge profit for himself in the eight grade it became clear to his parents that this was a profitable avenue for him and so he dove head first into building his brand within the sneaker industry. He was able to use his connections to meet DJ Khaled (Famous DJ, musician, and social media influencer) and was able to do business with him and for there developed a mutual friendship with Khaled. Ben was able to network with Khaled and from there was introduced to more celebrities and famous people to do business with. This enabled him to do business with other social media influencers, to professional athletes, to musicians and more. The networking he did allowed his social media to boom and now today has over 2 million followers across the social media sphere. Today he worth just over one million dollars and he networks span to all corners of the America from famous people to the average person providing them with the necessary shoes to go with that perfect outfit.