I am a big fan of Sharktank, but one that caught my eye while watching the show was Nohbo. Nohbo is a company that came on shark tank in 2016 and was started by Benjamin Stern. Nohbo is a company that packages shampoo, conditioner, and soap in single-use dissolvable packages. In starting Nohbo, Benjamin’s goal was to make an impact on waste produced by plastic bottles. His product eliminates the big shampoo, conditioner, and soap bottles thrown away in every household. After getting a deal with Mark Cuban on the tank it wasn’t smooth sailing for the company. Benjamin was faced with customer complaints about damaged goods and shipping delays, but this didn’t stop him. Benjamin went back to his chemist and they came up with a better way to package the items so they didn’t get damaged in shipping but still maintained their dissolvability. This is the one thing I admire most about Benjamin, Even though he was just 16 years old he didn’t let customer complaints stop him from growing his company. He was able to change his product for the better and take another step forward.
Mark Cuban spoke up about this company after being apart of the company and spoke of his high hopes for this company. Mark thinks that this could be a 100 million dollar business in the near future. So I’m excited to see how Benjamin and Mark expand this product and the places they go.
I think that this is a really good idea. I admire his perseverance and his desire to make the product better after customer complaints. I wish you would have gone into more detail about what this dissolvable packaging is made out of. This shows that can work off of criticism to make your idea better.