In a world full of innovation and entrepreneurs, young business owners are everywhere, though businesses operated by young kids that achieve a certain level of success are a bit fewer and further between. Well, here is a story of one such business, called Are You Kidding:
It all started when two brothers, Brandon and Sebastian Martinez from Miami Florida decided to turn their passion for socks into a business. When they were little, the brothers grew up loving socks and making their own fun designs, so when their mom one day asked them about making their very own sock business, they did not hesitate to get things running! Sebastian immediately started creating design ideas for their socks, and the brothers began planning logistics to get the party started.
With help from their mom Rachel, the Martinez brothers soon began designing and manufacturing their socks through a company in Guatemala. They began shipping products to their house, but soon moved to a warehouse to better accommodate their extensive inventory in 2014. That was when the new sock company Are You Kidding was born.
Are You Kidding stands out in more ways than just one. Besides the fact that it was operated by young kids, the sock company also gives back to the community by donating 30% of each sale of charity stock to various charities they support, such as Special Olympics, Big Brother Big Sister, Make A Wish Foundation, and Live Like Bella.
The brother owned company also established the Kids Helping Kids Initiative which enabled them to partner with schools to provide tools, socks, and hosting fundraisers for charities affiliated with each school.
Are You Kidding had a humble start, making $15,000 in sales the first year, but soon rocketed to $150,000 the next year, $250,000 the following year, and over $500,000 the year after that. With such a study growth rate, the Martinez brothers can look forward to a promising future in the sock industry.
Wow!! It’s so cool that these kids were so young when they began this business. I think it’s important as parents to encourage your kids in their passions, and their mom did just that. It’s also awesome that they partner with so many charities, especially kids helping kids. It’s inspiring to see young kids helping others and making a difference in the entrepreneurial space.
Born out of a childhood love of socks, Brandon and Sebastian Martinez created the successful company Are You Kidding. These youthful business owners distinguish themselves not only by their impressive sales growth but also by contributing 30% of their proceeds to charitable causes such as Special Olympics. Their dedication to making a difference in the community is further cemented by the Kids Helping Kids Initiative.
I like the name of their business. I clicked on this article simply because I was curious about the title. It’s a good lesson to learn as an aspiring entrepreneur . . . the name of your product matters