Brad Ormsby is an entrepreneur who has taken is experiences as a marketer and applied them in a new way. He is the founder of Colorstone Marketing. He began as a normal marketing guy, and he opened a wellness center. However, he did not have a lot of funds, but he found a way to work around this. He built up a customer base first through digital marketing and then catered his business to their specific needs and wants. This allowed him to start multiple businesses much faster. Other businesses noticed his marketing abilities and contacted him. Brad’s digital marketing skills were far superior to any of the marketers these companies had hired. Brad was receiving so many requests for marketing assistance that he started Colorstone Marketing. Brad uses his passion for digital marketing to run multiple of his own successful and unique businesses as well as Colorstone Marketing.
One thing that is most interesting about Brad’s business model is his approach. This is what makes him an entrepreneur. He did not see so much a problem with the business world but rather a loophole; a sort of fast pass. By using digital marketing to bring together a narrower customer base, he was able to focus on their specific needs and thus begin several businesses far more quickly. Though Brad did not invent something entirely original, his work as an entrepreneur gives an interesting new look at what good marketing can accomplish.