Brennan Arganoff (21) is a very successful young entrepreneur. Since a very young age, he has developed an ability to find problems and create profitable solutions to them. According to LinkedIn, he has created or helped create 7 different businesses. His most successful business is HoopSwag. In 2013 Brennan saw an opportunity. Most athletes are always searching for ways to stand out on the sports field and when watching a basketball game, he noticed that every basketball player wore the same boring socks. He saw this as an opportunity to make some money while also addressing a need. He created different custom socks with all different kinds of objects and patterns on them. These patterns ranged from toilet paper and basketballs to flashy stripes. That wasn’t the end of his entrepreneurship. The success of this idea led him to find new markets. He found that when he marketed it to more than just basketball players there are a lot of people who are interested in flashy socks. This idea ended up making him 7 figures a year in sales. What I learn from Brennan is to pursue your ideas. Don’t think that it’s already been done or that it’s too stupid to work. Experiment with your ideas and when it works don’t give up. There are always new ways to apply your idea and they might even be better than the original idea. Brennan is a great example of a young person who experimented with an idea and found great success.
Information found at:
https://www.linkedin.com/in/brennan-agranoff-702008b1
https://hoopswagg.com/
This is a really good example of how entrepreneurship does not require complex ideas, the simple ones are often the best.