Whitney Wolfe and the creation of Bumble
Whitney Wolfe is a 27 year old entrepreneur that is the co-founder of Tinder the popular dating app. She realized that there was new potential in the dating app business. This new and improved dating app, Bumble, that is a strong contender with Tinder having over 20 million users. This has the same basic idea as Tinder, however, when there is a match between a man and a woman, the woman is the only one able to “make the first move”.
Whitney had an interesting story of how she met her husband. However, when she found out about Tinder and how it worked she was intrigued. She saw an opportunity to improve the idea of Tinder. She had made the app more based and targeted toward the use of women. However, she knew that guys would use this app because if they are looking for a mate they will conform to backing off and not making the first move.
I think that this app is a great idea because it would stop all the creepy guys from making disgusting comments toward women. I also think that guys would download this app because men are getting tired of making the first move.