Carew Ellington first started getting followers and seeing fame when he created a Tik Tok account. Through his Tik Tok account he would create videos about his Christian apparel that he was selling and making out of his basement. His apparel is Christian based, and he mainly got his sellers through sharing his testimony and videos he would make about bible verses and sometimes little sermons. His main point he wants his consumers to know is that everyone is loved by God, and he carries that over into his apparel. Once he got more famous, he also started selling his clothes that he doesn’t want any more on his website. He has Hand-made apparel and Christian Collection. Carew’s clothing is unique because he has apparel that is hand-made by him. Making sure everyone knows they are worthy and loved by God is what drives him to make and create his shirts, sweatshirts, and tote bags. Carew demonstrates passion in his clothing line because he is passionate about sharing the gospel and extending God’s love to others through his apparel and social media videos. Social media has made things so much easier for young entrepreneurs because it is such a great way to get your product out there and see who grasps onto it