Two young girls, Caroline and Isabel, grew up loving bath bombs. They were a fun mix of colors and made a regular bath a little more exciting. But, when the bath bomb dissolved, they were left with just some discolored water. Just like that, the bath bomb was gone. The Bercaw sisters wanted to make a bath bomb with lasting fun, even after it was long dissolved. Guided by the belief that everyone loves surprises, they created a line of bath bombs, experimenting with fizz, fragrance, and fun with a gift in the center of the ball like a toy, charm, message, piece of jewelry, and more.
These girls started making their product in their basement at the ages of 11 and 12 in 2012. Their business first started when they sold a few balls at their local fair in Minneapolis. By 2015, their product was in 30 shops in their area, and in 2016, after a business trip to Atlanta for an international trade show, they had stores across the country sell their product. At this point they were still producing in their basement – over 20,000 bath bombs a month!
Soon enough, Target wanted to sell their product in 1,800 stores all over the U.S. This prompted them to move their production to a warehouse near them. Their school allowed them time in school to work on their business, supporting them in their entrepreneurial endeavors. Today, this family business generates over $20 million in revenue per year and remains self-funded!
Da Bomb also seeks to give back to people around the globe, focusing their donations on The Water Project which provides rural communities in Africa clean drinking water. With every purchase of an “Earth Bomb”, contributions are made to this cause. So far, the business has helped to provide “clean drinking water and rainwater containment systems that serve over 10,000 people in 20 communities” (Da Bomb, 2024).
The Bercaw sisters have an inspiring entrepreneurial story. They saw a problem, they innovated, found a solution, and provided value to consumers across the country. And, because of their hard work and generous hearts, thousands of people now have access to clean water where they did not before.
Da Bomb Bath Fizzers: Handmade Bath Bombs With A Surprise Inside! (dabombfizzers.com)
This is an adorable entrepreneurial story! I love that their parents supported their business idea, letting them take over the basement and bringing them to a trade show until the business was widely successful, and that their school did the same thing. I’m sure a lot more kids would be able to bring their ideas to fruition if they had the same support.