Emily Yoder, a twenty-one-year-old from Ohio, stood out as a young entrepreneur by finding a new niche within the food industry. She asked herself, “Why do freshly baked goods have all kinds of ingredients that are made with chemicals, additives, and extra processing?” Yoder did her research and found that artificial and overly processed ingredients can have a negative effect on humans. Her business, Earth Energy Sustainable Treats goes against the norm of the food production. The treats are 100% vegan, gluten free, and made without five of the eight major food allergens. They also are made with no artificial flavors, colors, preservatives and refined sugar. Yoder makes sure to use only local, organic, and non-GMO sourced ingredients. For example, the energy bites are made with natural peanuts, agave sugar, chia seeds, flaxseed, and oats. Yoder travels around Ohio and sells her treats at farmers markets and other small businesses. Earth Energy Sustainable Treats is concerned about being environmentally friendly and also increases the proper business practice of reducing, reusing, and recycling through their packaging. It has become more popular for Americans to be extra cautious about what ingredients are put in the food they eat. Earth Energy Sustainable Treats saw their customers’ needs and solved them by creating treat people will not feel guilty about eating.
I love how it’s such a simple, healthy alternative to avoid falling prey to other unhealthy snacks. This kind of product can greatly impact many groups of people, like ones trying to lose weight, or people who struggle with eating disorders. She took a clear problem and struggle that society faces and creates this product to help solve it and elevate people’s lives. Not only is it good for you, but it’s good for the environment, so it’s basically a win win. What an innovative, creative idea.
This is a great story to show that even through the simplest idea, it can transform lives. The food we eat today is full of very unhealthy ingredients, yet most people don’t care enough, or don’t even read the ingredients to know. It is cool to see someone so young show an interest in this and make something people can eat and know that it is good for them. It is also cool to see her working her way up bit by bit through selling her energy treats through farmers markets and to other small businesses.
Getting into the organic business right now is a great move. Everyone is starting to enjoy more healthy options, including me. It is also nice that they do not contain any allergens so that anyone can enjoy them. Because they certainly do look like some yummy treats. I will definitely have to look into these.