Bolstered by her upbringing and interest in healthful living habits and lifestyle – Belgium-based organic foods distributor Kazidomi and founder Emna Everard have expanded on the ever-evolving global diet trending toward more preference for healthy options.
Emna Everard, raised by two nutritionists, honed her passion for business through education first. She completed her bachelors and two masters degrees – adding a great deal of academic and field business experience to her young career. She now directs her experience and her degrees toward serving a vast population of healthy eaters with their gastronomical needs – to the tune of very specific orders on many occasions. Most stunningly – Emna began her venture on less than $10,000!
Though her background was strong, Emna encountered hardships and slow-goings along the way – as many entrepreneurs have so many times. Most interesting about her story and that of the building of her company – were those of her approaches to the vital functions of her young business. Emna knew that getting each one right – without a lot of capital – might be difficult.
In building her web page – she was sure to seek help, even when she had to muster the courage to ask a former teacher of hers to work for free in creating it. Additionally, her marketing efforts targeted Instagram figures – whom she in turn promised a sales-linked commission payout for their services. Most importantly, though – as we all know the cost of inventories for retailers and wholesalers are high – she began to outsource capital – and managed to secure more than $50,000 in inventory funding from venture capitalists with whom she had built a connection.
The story of her journey and moves she made to evolve her company to its present state are nothing short of inspiring in many ways – and should in turn inspire entrepreneurs the world over to never fear the unknown when beginning a new venture.
Supporting Sources: https://www.forbes.com/sites/elainepofeldt/2020/10/31/this-young-entrepreneurs-goal-to-make-healthy-foods-available-at-price-everyone-can-afford/?sh=72189fc23286