I am traveling to New York City in February during Grove City’s winter break. As I was researching top things to do in NYC, I stumbled upon Corey Taylor’s Food on Foot Tours. Corey Taylor is a Brooklyn native who was laid off his job at Cablevision. After losing his job, he started giving food tours to his friends. Being a resident of New York City, Taylor knew all the best local places. With his friends’ encouragement, Taylor began his company Food on Foot Tours. On Taylor’s tours, you travel like New Yorkers, so you go by subway and foot. He takes you to places for pizza, pastrami, Chinese, etc. The surprising part of his tour is that all the restaurants are kept secret and each tour is unique. His business began to take off and became #2 out of 828 attractions in NYC on Trip Advisor. The Food on Foot Tour is also the only New York City tour to make Trip Advisor’s top 10 list beating out Ben and Jerry’s ice cream tour in Vermont and Coca-Cola tours in Atlanta. Taylor’s passion has always been food and now he can show off the best of his city’s food every day.
Great find! Food on Foot tours is genius. When people are travelling they often focus on experiencing the food and the culture. This is a great way to do both at the same time! Its incredible how such a simple idea can turn into a success so quickly.
Who wouldn’t want to go on a tour of NYC that has to do with food! this idea was genius. great article. I’m definitely going to check this out when i go to NYC sometime soon. Pretty cool that he took his love for the City and food and combined them and the fact that the tour is secret and everyone is unique, it leaves the participants with a sense that they received something “special” from the tour.
This is so creative! When you go somewhere, you should be living like the locals, experiencing the secrets they hold. But, it’s not as easy as it seems to find those secrets. That’s one of the reasons this business is so successful. The other reason, he is so passionate about this and has proven he is good at what he’s doing. There is such a market for this and all of his recognition has proven that. Great post!
That’s a really cool idea! a lot of tourists don’t know the local business or maybe niche unique restaurants offering one-of-a-kind creations. When I travel, I definitely do not want to eat at a chain restaurant, i want to enjoy their unique cultural foods.
I like how his business directly affects the businesses that he brings people to. He has potential to be a key source of advertisement for these mom and pop shops in the city. His business gives tourists a unique look at the city he loves and helps the vendors he has visited for years.
Another instance of how “failure” can be someone’s biggest key to opening the doors of success. A lot of people would have looked at losing their job as something horrible while they saw it as a gateway to more success.