In 2020, well known actor actress Ashley Tisdale, most known for her role as Sharpay Evans in High School Musical, created her first perfume line, Frenshe. Frenshe has taken over the perfume isle in all Targets, but what is Frenshe and why did Ashley create it?
The brand started when Ashley was trying to understand her relationship with wellness but got overwhelmed with how much information and products there were on the market. She says, “I found myself overwhelmed by how much I didn’t know—what’s in the products we’re using every day, how our gut health affects the rest of our body, and how to live a toxic-free life without going bankrupt.” Through asking this question her new brand was formed. She met with experts and really narrowed down what goes into a perfume and how can we make it better?
Frenshe has a variety of scents for just about anyone, with their most common scents being lavender cloud and casimire vanilla. As well as coming in lots of scents, the perfumes come in many different shapes and sizes to match whatever you may need. One of Ashleys main goals was to make sure her brand was healthy and affordable. One 5 FL. OZ bottle of perfume costs $14.99, which in comparison to Bath and Body Works having similar products being 18.99, its obvious she achieved her goal of making her brand affordable.
Along with affordability, Ashleys other main goal was to make her products, “formulated with clean ingredients and rooted in the emotional power of scent, so feeling good is as simple as taking a breath.” She achieved this goal as well by using clean ingredients and only putting in what is needed into her perfumes. I personally have used a number of her products, and will absolutely continue to keep using, and promoting her brand!
I used to watch the High School Musical movies with my sister. It’s cool to see how she used her platform as an actress to create a brand. As a guy, I obviously don’t use perfume, but her story is very cool!
I personally use this perfume and absolutely love the smell of it! I especially love the smell of the vanilla perfume. I also really appreciate how inexpensive her products and that they are specifically formulated with clean ingredients.
My first reaction was “STOP” because I didn’t know this was her brand. I literally wear her perfumes all the time. But this is so cool and I’m actually pretty happy you wrote this because I would’ve have known.