Two young men named Ben Cogan and Jesse Horwitz have completely disrupted the contact industry with their contact delivery service, Hubble Contacts. For just $30 a month the company will send you fresh daily contacts in the mail. Think Harry’s Razors but for contacts. The contacts are produced by St. Shine and are FDA approved. The reason the company can get you fresh daily contacts for so cheap is because they have skipped the middle man and go direct to consumer.
Ben grew up in New York City and worked as a Senior Customer Insights Associate at Harry’s where he “helped to build the Customer Insights Team where I surveyed and interviewed customers, modeled new business opportunities”. Jesse also grew up in New York and invested his own money in private equity, venture capital, hedge funds, and real estate. Both met at Bridgewater in the summer of 2011. After they met Ben spent time on the Hubble idea and with input from his fellow workers at Harry’s made the move to start the company and called Jesse for help in the start up.
Hubble Contacts has had wild success because they are the first direct to consumer contact lens brand that is both affordable and high quality. They are able to achieve there affordability part of their business model by having the direct to consumer business model and they also take less than a 80% margin that most company’s in the industry are at. As of 2017 the Hubble team has acquired more than 20,000 customers.
Article: https://ownersmag.com/hubble-contacts-ben-cogan-jesse-horwitz-interview/
This company sounds great! I know that purchasing daily contacts gets extremely expensive, and it’s a problem that many people experience. The concept of ‘cutting out the middle man’ saves money and creates a convenience for the end customer. This system seems to have taken off with companies like Hubby Contacts and even Dollar Shave Club. I’m very excited to see where this company goes.
I’ve always heard so much about Harry’s razors, but I never knew there was a similar service for contacts! Subscription services like these seem to be in a booming market – a lot of people are subscribed to a service like this that will deliver the product directly to them. It’s a quick and convenient way to get what you need. I’m a big fan of this type of business model, I’d like to see more like them pop up!
I’ve seen so many ads for this on Facebook recently. I think they even send you the first box for free, or at a discount.
It’s a great idea to go directly to the consumer. I know my contact prescription, ordering through here would be so much easier, and save a lot of time.