You may have heard of Rifle Paper Company before. It’s a quite successful stationary and home store with a large online presence. However, you may not know the artist and entrepreneur behind the designs.
Her name is Anna Bond and she started the company in 2009 with her husband Nathan. Rifle Paper Co. started with as a two person mission but has now grown to housing over 150 employees. But what sparked this idea? It began when Anna found her love for a bold color palette and designing stationary while creating invitations for her own wedding and events for friends. This planted a desire to launch a brand with a color palette that was unlike anything else in the industry. The aesthetic of Rifle Paper Company is founded on striking jewel tones, whimsical designs, intricate patterns, and a myriad of flowers due to both the beauty they display and the sentiment they provide.
Thus, Anna, a former illustrator, and Nathan, a former musician, merged their creativity and founded a business centered around providing quality, accessible, and unique products. What started as simply a business that sold bright and colorful stationary has now expanded to offering unique apparel and lifestyle products. And they do it all with the mission to bring a little more color into the world.
This mission to add a little more color to the world of stationary and home products has opened the doors for many partnerships. Their unique products immediately sparked interest and are now sold in well-known stores such as Anthropologie, pottery barn, and Liberty of London.
I find Anna Bond’s vision and entrepreneurial endeavors fascinating because she masterfully pares the enchanting fairytale patterns and color palettes that children immediately love with the refinement and class of what older women would purchase, thus creating beautiful products suitable for any age. Furthermore, I appreciate how she beautifies practical items such as address books, umbrellas, and even tech accessories. She takes items that people need and adds a captivating touch to them by making them lovely and colorful in addition to being practical. You can check out her products here!
What a cool idea! I love that she discovered her passion for aesthetics and crafts through planning her wedding. You don’t know what you will do that will light a passion within you and inspire you to create a product or business that in turn will light someone else’s passion.
I love how Anna Bond started a company because she loved designing invitations for her own wedding! Anna Bond’s mission for wanting to bring more color in the stationary and home products is very creativity and a cool way!
This is an interesting story! It’s so cool that she and her husband could combine their experience and creativity to make a business. She saw the need for customization and color and filled it successfully.