Most people recognize Jessica Alba as a popular actress and celebrity, but are unaware of the fact that she is also a very successful entrepreneur. Jessica Alba is the founder of The Honest Company, an ethical wellness brand. The idea for this company began when Jessica was pregnant with her first child. She wanted to make sure her home was safe place for a child and started to only use products that claimed to be nontoxic and healthy. Unfortunately, she found that even a supposedly “baby proof” laundry detergent broke her out in a rash. Jessica began researching for more trustworthy brands, but found that there were very few options. This need for an ethical cleaning product company gave her the idea to create The Honest Company.

The Honest Company offers a wide range of products. There is a cleaning line with items for laundry, bathrooms, and dishes. Yet they also sell products for bath/body, sun protection, skincare, and makeup/beauty. Jessica was passionate about having her brand be truly “baby proof” for mothers, so today there is an entire section of The Honest Company’s website dedicated to diapering and feeding items. The company has recently begun to offer vitamins and supplements that support and encourage people’s overall wellness. It is cool to see that Jessica was able to apply her goal of clean, healthy ingredients to so many different areas. The Honest Company is currently worth millions of dollars, much of which can be attributed to Jessica Alba’s mission to use ethical decisions when building the brand.