Khoa Phan is an artist who started using the app “Vine” in 2013. At the age of 23 he started using the app to market his own skills and sell himself to marketing companies and advertising agencies.
Vine is a video making/social media app that allows people to take and upload 6 second videos to their accounts. Vine videos can be sent through sites like Facebook and twitter. Much like youtube, Vine has made a few people a lot of money. Many people have been found through Vine and some have been hired to be in movies and commercials. Khoa became an internet sensation with his stop-motion videos, a series of many extremely short clips or pictures put together to create one video. Using his artistic abilities, Khoa made a name for himself in the Vine community. Many big name companies approached Khoa for artistic ability and his internet fame to create commercials and ideas for how their companies could use vine to sell their products.
Khoa was named Mashable’s “Vine’s most creative stop-motion video maker” and named Forbes’ 30 under 30 for marketing and advertising.
Khoa has worked with big name companies like Snapple, Coke, MTV, UNICEF, HBO and even Peanuts to create stop-motion videos of Charlie Brown and Snoopy the Dog. This freelance Vine editor has made a name for himself, not just in the online community, but also in the big time marketing community. It will be interesting to see where he takes his stop-motion art and creative advertising next.
Here is a link to one of his videos: https://www.youtube.com/watch?v=qhB_whIDwwQ
Khoa is a great example of a “high concept/ high touch” entrepreneur. His creative use of existing media exhibits an intuitive style that is able to build narrative into a medium that only lasts 7 seconds.