Brandon and Sebastian Martinez are two incredible young boys. They are the founders a colorful sock company that sells to kids and adults. They are passionate about designing socks that stand out from the crowd, but they also care about making a difference at the same time. Sebastian, who is 10 years-old, is the C.E.O. and head designer for their company, “Are You Kidding.” Brandon, who is 12 years-old, is the Director of Sales, or as he likes to refer to himself as the “D.O.S.”
The Martinez brothers have always wanted to share their love of cool and unique socks with the world. Their love for socks was the inspiration to start a small business where they sell their fun designs with others. They use some of the profits from their socks to raise awareness for local and national charities around the country. They have partnered with organizations like Autism Speaks, American Cancer Society, Special Olympics Florida, Big Brothers Big Sisters of Miami, and The Live Like Bella Foundation.
Their story is inspirational because the Martinez boys show us that it is never too early to start a business or follow our passion.
This is awesome that brothers are able to work together, and that they were able to do it at such a young age. I also admire the fact they went into a market that doesn’t seem like there is much room for innovation, and they were able to give it their own flare.
I think they chose a very interesting name for their company. I also think it is very admirable and mature that they have chosen to partner with organizations like Autism Speaks, in order to not just profit but also give back to the world.
Working together as siblings like this is surprisingly uncommon. Also their choice to work with charitable organizations is really inspiring.
This story is incredible! The fact that boys that young would even think to start a business is insanely impressive. I will definitely be looking more into this to find out what parts the kids really played in the founding because it is just so intriguing.