Isabella Dymalovski is a young entrepreneur that started her business “luv ur skin.” Her products consist of all-natural skin care products that are made with botanical ingredients. One of her biggest motivators was to create a skincare product that was aimed towards the younger generation. She also wanted to create a product that was all-natural and healthy for the skin because when she was looking for a product with these attributes, she realized there just wasn’t one. That’s when she decided to take things into her own hands and start her business. When asked what her motivation was behind starting luv my skin she stated, “I noticed a real gap in the skincare category for a range of natural products that would be suitable for young girls skin.”
For how young Isabella is, she demonstrates numerous different traits that makes her stand out. First off, she was able to find a gap in the market. Although there’s tons of skin care products, there was a need for all-natural products that are aimed for the younger generation. With her product she fulfills this need. Secondly, she is highly motivated. She’s one of the youngest entrepreneurs to appear on shark tank and she worked very hard to make her dream of starting a business a reality. Even though she had a great idea it took hard work to become successful and get to where she is today.
Overall, I am very inspired by Isabella’s entrepreneurial mind. Not only did she come up with great idea, but she worked hard to get where she is. Even though she has a successful business she plans to continue to make new products and keep working to improve the skin care market. One of the biggest principles I’ve learned from Isabella’s story is to listen. She would not be where she is today without the help of the people around her and that’s important point I think we can all learn from.
https://www.luvurskin.com.au/pages/be-natural
She definitely found a gap in the market and the targeting of younger demographics could prove to be very profitable as she might be able to make them loyal to the brand she is working towards.
Good business idea. I really like the way she identified and focused in on that niche. People these days really look for the all natural stuff, so it was very smart of her to utilize that preference. This business could really go places if she gets a lot of marketing and advertisement, as many teenagers would want products like this.