Can something as simple a jewelry make a difference in global issues like human trafficking and environmentalism?
For Nrithi Subramanian, an undergrad student at Southern Methodist University in Dallas, Texas, it has. Subramanian began her business, Mantra and Co. in February of 2020 amidst the bushfires in Australia as a way to raise money to battle issues like these. Since 2020, Mantra and Co. has grown substantially.
Mantra and Co. focuses on selling trendy jewelry at an affordable cost. All jewelry is tarnish-free. The business differs from other e-commerce businesses because it “intersects social entrepreneurship and e-commerce to solve issues in the real world.” Subramanian is proud to say her company donates 100% of its proceeds to organizations such as Genesis Women’s Shelter & Support and North Texas Food Bank. Additionally, Mantra and Co. distributed care packages to small businesses around the Dallas area.
As her business grows, Subramanian hopes to continue to expand and make a bigger impact on the world.
Great post! A store that I worked at in high school actually carried some of these products. I like that you pointed out that this business is involved in both social and e-commerce fields. Both of these areas are very popular right now and I can see this business growing a lot in the next couple years.