Most of us think back to when we were six and we remember playing outside and just goofing around. Not Cory Nieves also known as “Mr. Cory”. At six he was dreaming of making the world better for everyone he knows. In 2010 he told his mother, Lisa, that he wanted to buy himself a car because he was sick of taking the bus to school. He said to raise money to buy the car he would sell hot cocoa in his neighborhood in the town of Englewood, New Jersey. After realizing that her son had extreme his dedication to his new business, Lisa encouraged him to continue his business and try to save enough money for college. So that’s what he did
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He expanded to selling lemonade and cookies alongside the hot cocoa per request from loyal customers. After trying to find the perfect recipe Cory and Lisa found it and took that recipe and made a whole variety of exciting flavors. There cookies are made with all-natural flavors for his health-conscious customers and include flavors like: Double Dark, Oatmeal Raisin, and Sugar. He has worked with companies like Aetna, Barney’s, Bloomingdales, Citibank, J. Crew, Macy’s, Mercedes-Benz, Pottery Barn, Ralph Lauren, TOMS, Viacom, Whole Foods, Williams-Sonoma and now our partner, Mr. Marcus Lemonis. Cory has a born intuition for entrepreneurial things. He plans to continue his business to save up for college and much more. I for one cannot wait to see where he goes!
It sounds like a great deal of his success is not just from cookies, but his ability to connect with people and pitch. Kids sell things all the time but I think the ability to not be shy and express yourself really is a game changer in the way adults perceive you and take you seriously. I think he is confident and will go beyond this business one day with his personality.
The fact that he is so young and so dedicated is definitely something that is needed for a true entrepreneur. Mr. Cory also appears to take suggestions very well and can pivot on his ideas amazingly! Nice post!
Its crazy to see how not only do a lot of young kids have good ideas but also parents that fully support and aid them from such a young age. I imagine it would be significantly easier to just brush them off and sit them in front of a movie but its so cool to see how some parents are investing even more than time and money to their kids. Great blog post!
Its amazing that someone so young is able to start a small business and be successful. When I was 6 all I cared about was sports and eating Lucky Charms. Now all I can think about is trying his cookies.