Beginning in his teen years, Daniel Katz frequently involved himself in a number of business ventures. He sold a plethora of items, including electronics, cars, snakes, a house, and energy drinks. After all of those ventures, Katz finally found himself a business that boomed. In 2015 he founded the company that is now known as No Cow. What began as D’s Naturals transformed into a 10 million dollar business by 2017 and changed its name (to No Cow). His business offers low-sugar and dairy-free protein bars, cookies, and nut butters. After making 10 million dollars in 2017, his business is projected to accumulate 20 million dollars in 2018. Another sizable money-maker came from an undisclosed minority investment from General Mills, establishing that No Cow has made a big splash in the food industry. Additionally, Katz employs 12 people. His operation is, clearly, not a minute one.
What is inspiring about such an entrepreneur is, obviously, his very early success. At 21 years old, Daniel Katz has been able to start a business that would take most entrepreneurs years to accomplish. His persistence in pursuing entrepreneurial paths is phenomenal. That persistence is a testament to Katz’s work ethic. He told that the beginning stages of No Cow included 18 hour days, seven days a week for him. All entrepreneurs should know that if you want success, you must put in the effort to obtain such success. Daniel Katz put in that effort, and he is now reaping the benefits.
For more information on Danial Katz follow this link: https://www.inc.com/profile/no-cow
That’s a really big niche that a lot of people don’t notice. So many people are lactose intolerant or can’t eat stuff with dairy, yet not enough business focus all of their attention on fixing that problem. That shows real innovation and persistence.
I can see this being popular with not only the lactose intolerant consumer, but those who are vegan or just want to cut dairy out of their diet. Understanding the consumer’s needs is one of the biggest pieces to a successful venture.
I enjoy seeing the process of transformation and also seeing gains from that transformation. It is true that one reaps what one sows. I think these new protein bars are going to go a long way, I would be interested in eating one and I am not allergic to anything nor am I a vegan or vegetarian.
It’s inspiring to see someone at such a young age achieve this level of success. I like how Katz knew what he wanted and went after it with everything he had to make it happen. Innovation and drive are clearly the ingredients that got him to where he is now.
It amazes me how many young entrepreneurs can come up with such great ideas that are capable of selling millions in product. This is a market that I would never expected to have so much demand but at the same time can see how he has become such a great success. His product fits in great with the large health trend that is currently taking place.
I am fascinated by the way Katz took a common food intolerance and created a product for the people that are unable to eat that food. I am gluten free and it is hard to find substitute foods that taste good and are healthy. It is great to see that the world is adapting to peoples allergies to make life easier for those with food sensitivities.