Ever since he was 5, with a longing to buy a teddy bear with not enough money, Benjamin Stern has had the entrepreneurial spirit. Most 5 year-old kids would whine and complain to their parents about not having the money for the teddy bear, but he is different. Instead of doing this, he went to the mall and peddled cookies. Stern bought cookies from Costco and sold them individually at malls near him. He managed to strike a nice profit on these. He then began selling coffee door to door and giving 10% of the proceeds to Wounded Warriors. One day as he was doing the dishes, he began observing the detergent pod and wondered why there wasn’t a pod for toiletries like shampoos or shaving cream. That is where Nohbo came into fruition, he wanted to make a biodegradable pod that disintegrated when it reacted with shower water. He actually went onto Shark Tank and signed a deal with Mark Cuban for an investment of $100k. What is cool about this company is that first, Stern is in high school. Second, it has a larger impact than just striking a profit off of a unique idea. Stern is limiting plastic waste by using biodegradable supplies to make these pods. The issue of plastic waste is huge and plastic waste from toiletries is very overlooked. Stern is changing that by ridding the opportunity to get these products in plastic containers. Finally, this product is very unique and he is dealing with a part of the toiletry industry that has not been touched yet. I am confident that there will be companies tagging along trying to sell their similar products. I love this company because it is just proof that you can create a unique idea, that benefits society leaving it better than before, and with the ability to turn a nice profit. What he is doing is really cool and I am excited to see where he goes from here. He says he is working on getting his product into hotels because there is a lot of money in that sector. Stern knows where the money and markets are and he is not afraid to branch out to reach them. Very impressive kid.
Talk about a kid with an entrepreneur’s mind! He started out so young with little businesses like selling the cookies and coffee and then as a high school student, identifies a problem and comes up with a crazy solution. Such a simple problem with a very clever solution that has turned into a very successful business. Imagine being a high school student going onto the show Shark Tank and making a deal for the company with some of the greatest entrepreneurs out there. One cool thing I picked up on with Stern is he always seems to be looking for answers to the problems that he has in his life. At 5 years old he started selling cookies to maybe get a teddy bear! Then took that further into selling coffee and giving money towards Wounded Warriors and now has a successful business just from washing the dishes one day. This kid definitely has the drive and mind of an entrepreneur.
That is amazing that this kid had such an entrepreneurial mindset at the young age of 5! His idea is such a good one especially with people trying to be me more conscience about the waste they produce. I think it will be interesting to see where he goes with the company but also in life. I think with a mindset like his and his drive, he will accomplish great things and have many achievements.