A native of Vancouver, British Columbia, Eric Migicovsky (25) is the founder and CEO of Pebble, a smartwatch which connects to your phone and displays information on the watch face. Pebble addressed problems that other smartwatches couldn’t in an already emerging market. Pebble was cheap and contained many useful functions, like a vibrating motor, accelerometer, and e-paper display.
Eric Migicovsky originally wanted to come up with an idea that would tell you who was calling your cellphone, but it developed into something much more than that. Migicovsky took his idea to a business incubator called Y Combinator in Silicon Valley. He developed his idea there but could only get $375,000 from angel investors, he needed more. He posted his product on Kickstarter and quickly became the most funded project ever on Kickstarter at that time, bringing in over ten million dollars in crowd funding. The project initially was only asking for $100,000, and received that in only two hours.
Pebble is very open source friendly and encourages developers to create new watch faces which you can use on your pebble. Eric proved he could adapt to the market when he came out with his newest product, the Pebble Steel, a much more executive looking watch that appeases to the higher end market of smartwatches. Eric found an untapped market and was the first one to the game, since then smart watches have become a big deal with even Apple making one.
I have always been fascinated with smart watches. It’s really neat that Eric Migicovsky was able to get people excited about his product and raise 10 million dollars. It will be interesting to see what happens to Pebble when the Apple Watch comes out.