Laura Rose has always enjoyed art and craft endeavors, so much so, that she decided to make a business out of it. Now what do all crafters need? A blank canvas to work on! Laura saw this need and decided to make blank canvas products more accessible for the average small business and consumers. She sells multiple sizes of fanny packs, mini backpacks, plain backpacks, and double pocket backpacks. They are all plain, thick, white canvas which can then be dyed, painted, bedazzling, or even embroidered. Laura even has an idea page for customers who want product recommendations. Nicole Dutra (owner of the tie dye company, Dutraville) has bought from Piggyback DIY, and thus, they have created a mutually beneficial business relationship where they both get more promotions. Piggyback DIY has created an efficient business while letting their customers be their prime advertisers.
A great example of someone turning a passion or gift into a wonderful business. I always love these types of entrepreneurial ventures. It is usually very clear when someone when is into what they do and as a result the products in this case backpacks made in a crafty way.
This is a great idea! It’s an artsy person coming up with an idea to cultivate more artistry! I especially like how it makes the product customizable, which is a big reason why things tend to sell well.