Shredskinz is a workout clothing product that is designed to make your workout the most productive it can be. It’s a sauna suit that traps heat in your body to increase sweat production during workouts. They are single use and can be disposed of after one time use. Kalaii Griffin II created this product because of his passion for working out and fitness. He used to use sauna suits regularly, but thought of this idea to maximize productivity in workouts. One unique fact about this product is that his initial product inventory sold out in just 6 days after he promoted it on social media. Griffin is driven by his passion for eco friendly workout gear, which launched his idea for shredskinz. His product is interesting because it came from the idea that reusable sauna suits were impossible to keep clean, which led him to the environmentally friendly and disposable version. He demonstrates stellar marketing skills, as he was able to masterfully market his product on social media and sell out in just 6 days after his first shipment. This likely paved the way for the business to continue in a seriously profitable way. He is innovating by creating a sauna suit that is safe for the environment when disposed of. His suits are completely recyclable, and you can either buy them one by one, or use a subscription service to get consistent service every month in the form of multiple sweat suits. This innovator inspires me through his love of fitness. I am also interested in fitness, and creating a thin and affordable sauna suit like this to maximize productivity in working out is a very creative idea. It shows that something simple relating to a passion can become a profitable business. I have learned the principle of marketing through this product. Social media might be the best way to market a product because it is pretty universally used.