Simple box is a company of storage facilities, shipping containers and other such products. All in all, not so interesting of a company. What is interesting is the person that created I all and how he did it. Ross Black was just a senior in High School when his teacher told him that in order to graduate he would have to produce a creative project to represent what he had learned throughout his schooling. He decided that the route to take was to create a business. Recently learning about residual income and how important it is, he noticed that storage facilities are a form of residual income. He searched until he found a building that suited his needs, and then signed a long term lease on it. He even sold his car to raise up enough money to convert it into a storage facility. Raising more and more money and business brought to Ross the realization that he had created a thriving business. He did not just stay stationary at storage sites. HE EXPANDED! That is what is so special about him. Most people when they achieve success decide to stay stagnant so that they have security of where they are. Ross, taking his inspiration from Elon Musk had decided that he was always to work and never settle. Adding portable storage containers and shipping container sales, he was able to grow, now employing 17 people. He realized that having a strong administrative support in his business was quintessential. Do all the sales you want, if you are irresponsible with your money and cash flow, then you are losing money.