Timo is a great example of starting a business by yourself and starting from the ground up. Even before going to college, Timo did not let his lack of technology knowledge limit him from starting his own business. He self taught himself to not only start his website but also how to tutor. He saw an opportunity after college with his business Fanbytes and saw how broken marketing to GenZ people has been. Timo showed great innovation by taking advantage of that opportunity and then implanting his business into that spot. Timo probably did not need to go to college because he already had two successful businesses and obviously has the mind of an entrepreneur; he used his computer science major to launch is next business and was able to use the information from his major to pursue other interests. I have learned from Timo that you can always be learning even when you have other successes, you can always continue to learn and finding opportunity is key.
With the changing times and culture of each generation, it’s no surprise that the companies mainly run by older rich people could fail to reach Gen Z in the slightest. By Timo working with these other companies, it could potentially help to increase sales and peak interest among generation Z as a whole. He melded his idea perfectly and let it fall right into place without the need for others to adapt to his idea, that’s what an innovation should be.
The marketing to our generation is definitely broken; personally I receive adds for things I would never buy simply because I was talking to someone about the product. Timo has found a great solution to this problem through Fanbytes, even though he did not have a lot of knowledge about technology. Lastly, it is impressive that he has two successful business’s and is still attending college.