An entrepreneur named Sofia Overton who is 11 years old started a company started WisePocket products because she wanted to make life easier for active kids and kids in need. She got the company idea when she saw her older cousin put her phone in her boot because she did not have any pockets because she had leggings on. This lead to her first product which were socks with a wise pocket. Her idea is that there are lot of active kids that need a safe and stylish way to store there phones and any other medical items they need like an inhaler or an epi pen.
This is a classic example of innovation at its finest. Sofia saw a situation where she could capitalize and she solved a problem. She was able to identify the need of a particular market that she was included in and created a product out of it. This then lead to other products after she realized her market and the problems she was trying to solve.
Great post! Sofia is definitely an inspiration, being only 11 years old yet she still was able to locate a problem and then find a solution.
Interesting idea and a great example of recognizing a need and creating a fix to that need. Impressive to see someone doing this at just the age of 11.
This is a very interesting example of entrepreneurship. Of course, Sofia saw a need and found a way to solve it. This isn’t an approach I would necessarily take, but it’s interesting to see other people’s takes on how to solve a problem.
This is a very interesting innovation. Sofia saw a gap and created a solution. It’s very impressive and inspiring that she was only 11 years old.