It doesn’t take long scrolling through social media to feel like you’re missing out on the life that someone else is enjoying. So many girls are left feeling broken and inadequate from a society that thrives off of likes, shares, and comments. Jordan Lee Dooley, 24, is on a mission to change the culture of social media as she helps “everyday girls live intentional lives.” Her hobby turned blog turned business, SoulScripts, has become an online ministry for young women seeking their purpose.
SoulScripts originated in the Alpha Omicron Pi sorority house at Indiana University, while Dooley was a student in 2015. Her Etsy shop included personally hand-lettered mugs and journals with scripture and Biblical quotes. Eventually, she expanded her business into a blog where she tackled the personal topics behind the scripture, keeping the name SoulScripts as the title of it. It didn’t take long before she quickly discovered that this was the purpose God had for her life and pursued her true passion of writing and speaking full time.
She now travels all over the country speaking at churches and events, while also writing for her blog and Instagram. Dooley is telling her own story one post at a time as she encourages other women to seek Christ first while also giving advice on finance, relationships, self care, faith and more. She tells of her own times of heartbreak and brokenness and how God saw her through to the other side.
With an Instagram following of over 200,000 followers, she turned a college hobby into a full blown business. Dooley has since expanded Soul Scripts into a podcast named SHE, and her book, Purpose, about “breaking through insecurities, expectations, and the pressure to prove” comes out in 2019. She also leads a twelve week Bible Study Boot Camp called Soul Session that includes access to a Facebook group with her and other Soul Session members, 12 Bible study videos, and 12 downloadable worksheets for $97.
Jordan’s mantra of “Your brokenness is welcome here” has become a movement that is being worn by girls all over the country. She is promoting authenticity and encouraging women to pursue their purpose. Her passion turned purpose has led other girls to lead intentional lives of pursuing Christ and knowing their identity is determined by their faith in Christ.
https://jordanleedooley.com/
instagram.com/jordanleedooley
instagram.com/SHEpodcast
instagram.com/soulscripts
This is amazing! I really like the idea and story behind it. I also think the blog post is visually appealing and well written. I love the art Lee Dooley has created, it’s beautiful.
I have seen the “your brokenness is welcome here” shirts everywhere, but I never knew the story behind it! Dooley is the perfect example of a social entrepreneur operating in a niche market. I look forward to seeing her business and ideas grow even more!
This has a great story behind it. Your post definitely captures the appeal of this brand. The art of Lee Dooley is splendid.