Howcast is an internet website that provides instructional short-form how-to video and content that combines practical information with a myriad of film making techniques such as humor, claymation and animation. It was launched on February 6, 2008 by co-founders and former Google employees Jason Liebman, CEO, Daniel Blackman, COO, Sanjay Raman, VP of Product Development, and Darlene Liebman, VP of Production. Offices reside in both New York City and San Francisco serving a multitude of people.
More specifically, Howcast empowers people with engaging, useful how-to information wherever, whenever they need to know how. It provides video content which facilitates learning because answers are straightforward and demonstrations are clear. And with new videos being uploaded constantly, there’s always something new to discover.
The site was named one of the “50 Best Websites of 2008” by TIME Magazine and a top undiscovered web site by PC Magazine. In 2009, Howcast was nominated for two Webby Awards in the How-to and travel categories. In 2010, Howcast was nominated as the Finalist in Top 100 Websites of 2010 by PC Magazine and became the Finalist in New York City Hot 125.
With the many accolades Howcast has garnered since its start-date, and the purpose of the organization, the future for the company looks extremely promising and will lead to many lucrative opportunities!