Author Archive for CessarMO1

Millennial’s, bringing business to the internet

Millennial’s are quickly joining the workforce and have been making huge impacts in the business world today. Because of the way they were raised with the new invention for the internet, this generation has an important understanding of it’s capabilities. Our millennial generation understands that the internet can be used to communicate like never before to bring the world of business together. Our generation not only understands the internet better than older generations but also trust the internet. This generation understands the internet because they grew up in it. Older generations seem distrusting because of the crime that they hear about taking place ‘online’. Millennials have a few tendencies that companies need to understand if they want to stay competitive for the best among these internet savy youngsters. Millennials have consistently asked for hour flexibility, work-life balance, and a sense of purpose in the workplace. Employers should aim to communicate information about these things when recruiting individuals from this generation. Applying for a number of internships this school year, I have yet to come in contact with a company who communicates information about these three aspects of work. Every day, more and more students from the millennial generation graduate and enter the work force. If companies want to be able to recruit the best students from this generation they need to be ready to fight for them. The field of getting interviewed and hired today is a lot different than it was a decade ago and its changing fast. More students have the ability to hold out a little longer than they were 10 years ago, to look for a job that fits their wants better. Employers should be excited about this because recently graduates are actively looking for a company who’s mission is something that they are passionate about.

Gaming: What impact has video games made on Entrepreneurship

Now that video games have been around nearly 3 decades now, we can finally start to study the impacts its made in our society and more specifically in entrepreneurship. First, there have been a number of video games who’s profit model has revolutionized pricing structures for internet products. Games like Fortnite or League of Legends have been free for people to play to grow a cult like following. They make money from specific in game purchases of character skins that do not effect game play but shows off that you have some sort of game experience.  League of Legends was one of the first games to do something like this and became the most played video game of all time. Especially in Eastern culture this game is incredibly popular. This paved the way for Fortnite to become the most viral and explosive game of all time using this pricing strategy. It is being played by millions of users everyday and servers constantly fail due to such high numbers of users logging on. In his article in Forbes Jordan Shapiro  talks about the effect of gaming on a generation of young entrepreneurs. Many of the young entrepreneurs that Jordan interviews for this article point back to their gaming habits as a child led to their creative development that allowed them to launch and design a new product or service for the public market. Specifically Shapiro identifies a game like Nintendo’s Kid Icarius.  Games like this were difficult and called for creative thinking to beat. Founder of DailyWorth.com Amanda Steinberg said it was this game that caused her to love games like this. She says that it was the creative thinking that she had to do in these games that led her to her idea and fulfillment of her plan. Video games have been ridiculed while people who play them have been called lazy. Now a days video games are complex and realistic enough to transfer to real life skills. They contain value for brain development and creative problem solving.

Arjun Rai

Arjun is a New York City native entrepreneur who originally was from West Windsor, New Jersey. In 2011, after graduation, he enrolled at the New York Institute of Technology.  After only a few weeks into college, Arjun launched his second startup called fuelbrite.com. This was a social media agency that mainly focuses on small businesses and startups. Inspired by an internship he had in PR, Arjun launched yet another startup. His next startup was called Wrkbench.io with is basically a virtual collaboration for people who are creative and visual. His most previous venture is concerning social media. A service for social media that manages artificial intelligence and visual scheduling designed for content masters who do not have enough time to plan thoughtful branding messages. his personality and work ethic encourage someone like me to innovate to create value for others. I am inspired by his ingenuity and thoughtfulness concerning real life problems.

Alex Fraiser

Alex Fraiser first started his career in January of 2009, at the age of 15. Fraiser used his website design knowledge to start his first business. His first website was called Blogussion, it was a blog about blogging. This blog not only was putting out relevant information about the market, it also amassed  an ever-growing, increasingly enthusiastic community of subscribers. With an Alexa ranking under 20,000, Blogussion is now the highest ranking blog by a 16-year old on the entire internet. Outside of his blog, Fraiser is a fairly normal high school junior from New Jersey. In an interview he was quoted saying “I like the idea of working hard now, so you can earn big later”. He has been raised to understand an entrepreneurial mindset and has been motivated to create value for others in preparation for his own future. This is a very mature mindset for a 16 year old high school student.

Philip Hartman

Philip Hartman began his entrepreneur journey at the young age of 8. He really focuses on “play” when innovating implying that he simply investigates problems hes interested in and has fun investigating. He has always been commited and interested in making something bigger and better. At the age of 15, Philip built a system that changed the windshield market. He second invention was in the field of optical fibers. He found a much cheaper way to fuse optical fibers that was much more dependable than traditional methods. He is a great example of the innovation process. Most ideas and inventions do not occur over night they take time to develop to become a legitimate business venture. Philip Hartman is inspirational to be as an entrepreneur because of his commitment to his craft. I find his story encouraging and established on hard working values.

Mark Bao

Although Mark Bao is not apart of the ‘Millennial’ generation he is a very successful young entrepreneur in this new millennia. Mark Bao started his young career in entrepreneurship when he was in fifth grade. He used an app called ‘Visual Basic 6.0’ to write a simple computer application that was able to manage his homework and helped in writing school papers. He then went and copied his program onto floppy discs and sold them to his friends. His first real ‘start-up’ was Debateware.com which was an event management system for debate organizations. He created this website when he was a freshman in High School. Mark and his business partner eventually sold this company to a U.S. debate organization. Today he is only 17 years old, but he has launched 11 web-based companies. He has also founded 3 non-profit foundations. He is an exceptional millennial entrepreneur.

Adora Svitak

Adora Svitak is only 12 years only and has already become quite a literary giant. She grew up in Springfield, Illinois and her mother was a Chinese immigrant. Her father works as a software engineer and this is how she got her first computer at the age of 4. Svitak’s speaking career took off when she gave a TED Talk in 2010. The title of her talk was “What Adults Can Learn From Kids” and has received over 4 million views. She has also featured as the closing keynote speaker at InforCom 2013 in Calcutta, India. In 2015 Syitak addressed the United States’ National School Boards Association in what was called an “Un-General” session. This was followed up with an longer extended session of encouragement of writing and reading and its relevance to students. She also played a crucial role in organized the annual TEDx conference with an all-youth planning committee. It was held at the Microsoft Conerence Center in Redmond, WA with over 700 people in attendance. She also writes. She has a published full-length novel, Yang in Disguise, which she began in 2006 and published on March 14th, 2011. She is an inspiration for me because to see someone her age make such a large impact reinforces that I am never to young to make an impact.

Annie Lawless: Suja Juice, a company and a lifestyle

Annie Lawless, a co-founder of Suja Juice. She wanted to build a product that fit her dietary needs because she saw it as a need for others.  She had found an awesome way to cope with the celiac disease using the cold press juicer to be able to juice fruits and vegetables in a way that captures nutrients. She was originally a struggling law student that knew she needed to be inspired. Annie was devoted to the idea of cold press juicer because it can make non-GMO juice but unfortunately it only had a shelf life of three days. This led Lawless to attack the problem head on. She was devoted to the idea of providing her consumers with this specific product and found a way when she was able to use high pressure processing. This essentially crushes the possibility of bacteria contaminating the juice. This story was especially inspiring to me for two reasons. First, is that she is a student. To know that students are the cutting edge of entrepreneurship today is encouraging and inspiring to me. To see that you don’t need very much to able to start-up your own company. The second part is that this is not a tech startup. To see a student my age, making a company that isn’t facebook or napster. Suja launched in Whole Foods and is now in more than 10,000 outlets and has an annual revenue estimated at 80 millions dollars.