Author Archive for coyac22

Mate Rimac – Electrifying Hypercars

Mate Rimac founded Rimac Automobili, now Bugatti Rimac, the Croatian company with the quickest car ever made. Mate founded his company in 2009 and met a designer from General Motors in 2010. By 2011, Rimac had developed its first concept called Concept One. They aimed to produce an electric hypercar that was unlike anything ever seen.

Fast forward to today, and Rimac Automobili is now Bugatti Rimac, owning the majority of Bugatti with the rest under Volkswagen/Porsche ownership. They have successfully launched their first car, the Nevera, and also produce bikes under a sister company called Greyp Bikes. Mate has been able to develop his car for over 10 years and launch successfully, while also taking on greater responsibility with a novelty company like Bugatti. They have taken over and plan on transitioning away from the iconic W16 engine to hybrid and electric technology. As a company that specializes in electric technology, they also sell to other companies. In fact, that is where they found a lot of success while they were developing their hypercar.

From Mate Rimac, I have learned what an entrepreneur looks like. While his ultimate goal was to create a hypercar, he was able to develop his electric car technology and sell it to other companies for profit. In doing so, he was able to fund his other projects and make his dream hypercar which is now the quickest in the world. His determination and drive have found his success and he continues to develop and innovate in the hypercar space. I am excited to see what he and his company do next!

Marques Brownlee – Growth With Technology

Marques Brownlee (MKBHD) is a technology YouTuber that started posting videos in high school reviewing pieces of tech. However, his channel did not see significant growth until college. There, he made videos in his dorm room between school work and found money to purchase products to review. He has always heavily emphasized quality in his videos from the sets to videography to audio. His biggest breakthrough was having the opportunity to interview Kobe Bryant.

Today, Marques has multiple channels and over ten people on his team. He has divided everything involved in creating content to different people to ensure the highest quality work. Currently, he has his main channel, the Studio channel, a YT Shorts channel, a podcast channel, and an Auto Focus channel. The Studio channel focuses on behind the scenes and activity in the studio, and Auto Focus is a car review channel that he started recently.

On top of these, Marques plays ultimate frisbee professionally. Not only is he one of the best on his team, but they recently won the championship. Somehow, he finds time to be a great athlete while making lots of content weekly.

Marques has a big influence on so many people with his entrepreneurial mind. His drive and determination to do what he loves is present and impactful. Seeing the level of success he has seen on YouTube while playing ultimate professionally is not seen anywhere else. While his channels have grown, he has began to outsource the work to more employees. It is crazy to see that YouTube, along with sponsorships and others, have been able to pay him and allow him to have a big studio with over ten full time employees. His work is noticed and inspires me to do what I love.

Carl Pei – Nothing Out of Something

Carl Pei knows how to create hype and gain an audience quickly. He has founded two companies in his lifetime, OnePlus and Nothing. OnePlus is a smartphone company that began with phones labeled “flagship killers.” He was able to offer smartphones with great specifications at a lower cost than most in the sector. With this, the company gained a lot of hype and attention and quickly grew to the company it is today. Since then, the company has been bought out by Oppo and Carl Pei left the company in October 2020. He has now created another technology company called Nothing that aims to bring the seamless ecosystem that Apple offers at a lower cost while being more open-ended. The first product they released were wireless earbuds similar to Apple’s AirPods Pro, but for a fraction of the cost. I own both AirPods Pro and Nothing’s ear(1), and they offer more for the price compared to AirPods Pro. While they are not as good, what you get for the price is crazy! Recently, Nothing released an Android phone in Europe but not in the US, unfortunately.

Carl Pei has shown an entrepreneurial spirit in the businesses he has created and the innovation he has pushed. He is challenging mega-corporations like Samsung, Google, and Apple to innovate. He has inspired many to create and not be afraid to compete with some of the most powerful companies in the world! His creative mind is infectious and inspires so many people. Not only is he creating noise in the market, but his products have quality and he does things right the first time with a unique touch.

Dustin Williams – Photography to Fabrics

Dustin Williams, a Mississippi boy with love for cars, moved with all he had to Southern California after graduating high school. He moved into a friend’s house; all he had was a Subaru WRX and a camera. He began making money through photography by working at a high-end car dealership and doing weddings. He also had a YouTube channel that began seeing some success. As he grew his photography business, Legends Media, he made his own shirts and wore them in his YouTube videos. His audience enjoyed his sense of style and his brand and encouraged him to begin selling apparel, which he then did. His brand, Legends Media, saw very early success among his fans and quickly grew. Today, he does monthly drops based on his life and YouTube channel as well as a subscription for monthly t-shirts and other benefits. He now has 675k subscribers on YouTube and continues to grow at a rapid pace.

Dustin has been an entrepreneur from the start! He began making money by doing photography for people and then reinvested that money into what he loved, cars. He then used his cars to provide content for YouTube, and the rest is history. He has inspired me and many others to do what they love and to go the extra step. The motto he carries in his life and shares with others is “Do More.” He encourages his audience to always go the extra mile, because it may pay off in the future. His entrepreneurial mind has inspired so many, including me. His ability to make a living doing what he loves is very inspiring and makes me want to do the same!

TJ Hunt – Monetizing Your Hobby

Many YouTubers today can be considered entrepreneurs with the way they use their channel. One of these YouTubers was TJ Hunt. TJ started his channel when he was in high school. He wanted to document his time modifying his first car, a BMW 328i. Modifying his car was just a hobby, but it did not take long for him to realize that he could monetize what he loved. He began making more videos and soon bought a Subaru BRZ, the car that marked TJ’s rise onto the car scene. The more he modified that car, the more his channel grew. As his platform has grown, primarily on YouTube, his car collection has grown. He has owned a lot of cars and sold plenty, but today he still has that BRZ along with 15 more. He has been able to monetize his hobby of cars through YouTube’s monetization and brand partnerships.

TJ has also used his presence on YouTube to start his own clothing brand called Hunt & Company in 2016. As time has progressed, the quality of his products have only improved. I own quite a few products of his myself and you might catch me wearing some. TJ has been able to use content on his channel and a great design team to create quality products that his fans relate to and appreciate. As a result, the Hunt & Company has seen tremendous success and has proven very profitable for TJ. He has been able to hire full-time staff for the company and frequently releases drops for customers to sell out in minutes. TJ has been able to use his influence and platform to create more and make money in the process.

What TJ has shown me is that it is possible to make money doing something you love that most likely would not make money. In fact, his hobby typically spends more than it makes! He has inspired many others to create as well and do what they love. TJ also spreads awareness to mental health. During his journey making YouTube videos, he experienced a rough patch that really put a halt to his plans he had for life. As he worked through it, he told himself to always keep moving forward, and that is the slogan he carries with him from his clothing to the outro of every video. TJ has been able to spread a positive influence on many others and has shown his entrepreneurship spirit through all that he does.

Jimmy Donaldson – The Genius Behind MrBeast

There are few young entrepreneurs as successful as Jimmy Donaldson, the Gen Z behind MrBeast. Jimmy began posting videos on YouTube in 2012 at the age of 13. He began his channel by making Minecraft videos, but soon expanded to different genres. As he continued to make videos, he continued to fall in love with it. As he continued to create, he sought to understand the YouTube algorithm. Soon he began to find success and has since exploded in his brands. Today, he has 18 different YouTube channels along with channels on many other content platforms. On top of those, he has a successful merchandise brand, an international fast-food resturaunt called MrBeast Burger, and a chocolate company called Feastables.

Jimmy’s main YouTube channel has now surpassed 104 million subscribers and continues to grow. What is so special about him and interesting to his business model is that he reinvests almost all income into future ventures. This has found tremendous success as all of his brands continue to grow. He has been able to sustain this growth through his incredible innovation. Jimmy may understand the YouTube algorithm better than any other content creator, and his marketing has created great success for his physical products. He has inspired countless content creators to structure their brands differently and tailor their content to target audiences. It may be obvious through his content, but Jimmy is very driven by money. He appeared on a podcast, Impaulsive, and stated that his goal is to be the first “YouTube billionaire.” His drive is making money and using it to encourage others through this philanthropy. His brands, from products to content, have seen tremendous return on investments and he continues to reinvest his earnings into his assets.

MrBeast has taught me many principles within entrepreneurship. First, he has taught me passion. It is clear in all that he does that he is incredibly passionate about the content he creates and the products he sells. Second, he has taught me creativity. Jimmy is constantly coming up with bigger and better ideas and they always deliver to his viewers. His content is undeniably creative and entertaining and that reflects in his channel statistics. Third, he has taught me to do the impossible. He does not confine himself to what may only be attainable. He goes beyond and pushes the limits of what is feasible.

Jimmy Donaldson has found incredible success through his many ventures, and is only continuing to grow. He is arguably the most successful Gen Z entrepreneur and I am excited to see what he creates next. He is a great model entrepreneur for our generation and his strategies should be learned from. How much bigger can the MrBeast empire get?