Socks. When I think of socks, many images come to mind: high socks, low socks, quality socks, cheap socks, thick socks, thin socks, plain socks, and fun socks. Having a pair of fun socks can sometimes just brighten up the day. Many people have their fun socks, but do you have any socks as unique as Hoop Swagg? Young entrepreneur, Brennan Agranoff, created a business that makes socks with incredibly unique designs.
During his junior year in high school, Brennan started searching for socks but not the plain athletic socks. He wanted something with a unique design but still an athletic sock. When he could not find what he was looking for in the market, he decided to create the socks himself. After long hard research, Brennan taught himself the process of code and graphic design and slowly started forming his business. With the help of his dad as his investor, the young entrepreneur opened shop in his garage where he could print the designs on the socks. His ideas for his designs can come from anywhere— some are random while others are pictures from around him, like the goats which are one of the most popular designs that he sells. His business, Hoop Swagg, originally started just as a sock business but then it expanded into the arm sleeves, face coverings, shoe lacings, and apparel. And surprising fact is that he is colorblind and can still create designs that are completely amazing. After five years in the sock business, Hoop Swagg generates over one million dollars annually.
Brennan enjoys his business even though he has a busy life with school, chores, and soccer. He also donates to charitable causes and has a page on his website where you can participate in fundraising. Brennan was able to find solution to dull athletic socks and created a business where he can have fun and make money.
You can find his website here.