John Goscha founded IdeaPaint, in the early 2000s. He and several friends, Andrew Foley, William Gioielli, and Alex Galperin, developed this idea through their college years. Seeing a need for dry erase walls first, when John and his entrepreneurship hall mates posted large sheets of paper up and down the walls of their hall. They eventually ran out of space on their idea sheets and had to continually replace them. Goscha decided to try and find some dry erase paint to make their lives easier. To his chagrin, there was no such thing!
John, Andrew and William started developing the business plan for IdeaPaint, and researching options and paints to test their product out. They made the walls dry erase and when students and faculty started using the walls, they realized this had an actual market. IdeaPaint received seed money for Babson, and the team began working to creating their product. After graduation, the team split up, but John Goscha kept at his idea. IdeaPaint has several setbacks finding a paint that would actually work commercially. They eventually found the perfect product, and received investors and are now a very successful company. Many large companies and universities, including Chick-fil-A, MIT, Go Daddy, Evernote, Welch’s, Google and more use IdeaPaint around their campuses.
John Goshca, came up with an incredible product idea, when he and his entrepreneurship buddies found a pain they were experiencing. He joined together with a few other classmates, realizing that working together would help him find a better solution, than if he had been working on his own. John did not let setbacks keep him down, but pursued his idea throughout the decade until he reached success. He has benefited so many individuals and companies through his hard work.
IdeaPaint now have many different options and products, including magnetic surfaces, dry erase + projector surfaces and others that allow lots of flexibility, and it all stemmed from the need to stop replacing paper on the walls of John Goscha’s dorm hall.
