Archive for App – Page 5

Devon Townsend – Innovation in Social Media

Have you ever wanted to get a personalized message from your favorite celebrity?  Maybe even send a friend a message from their favorite sports star?  With Cameo, a new video-message app, both of these are possible.  Cameo allows celebrities and influences to send personalized messages to anyone at a price that varies by creator.

In 2017, Cameo started when Vine influencer Devon Townsend, along with two of his friends, sent a video of Cassius Marsh, a Seahawks defensive end, wishing happy birthday to a little girl.  He quickly realized the potential of this business model and started to contact fellow social media influencers to get them on board.  With the company’s rapid growth came a few challenges.  For example, in 2018, Brett Favre was tricked into reading coded hate speech during a $500 Cameo video.  Townsend and his team responded quickly and decisively.  Their response and adaption saved the company from a PR nightmare and resulted with only one celebrity leaving the platform.  Early challenges such as these gave them the confidence to grow even more.

To date, Cameo has received 15.8 million in funding.  The social media platform sends out about 1,000 video messages a day from over 10,000 influencers and celebrities, with some creators charging as much as $2,500 per video.  Cameo keeps 25% of the profit from the videos, with the remaining 75% going straight into the pocket of the creator.  The company employs over 60+ people and plans to expand in the near future.

With the creation of Cameo, Townsend, who is now 30, has exemplified the entrepreneurial spirit.  In today’s day and age, the social media field is saturated with industry giants and countless copycats.  However, Townsend and his co-founders came up with an original and different idea to create their own share in this highly competitive space.  His ingenuity serves as a reminder to young people that there is always room for innovation, even in a seemingly “full” industry.  It will be interesting to see what he does to grow Cameo in the future and how he adapts to new problems that arise.

Creation of the Firefox

Blake Ross was born in 1985 and from the early age of ten he loved to design and create websites and even one or two of his own video games just for the fun of it. While in high school Blake began working for Mozilla. Blake then went on to study at Stanford University to learn Net Scape. While learning on it he realized how poorly it worked along with Internet Explorer, so he decided with his co-worker, Dave Hyatt and the backing of Mozilla he created Mozilla Firefox. Blake is a great example of an entrepreneur because he saw how bad all the other options for web browsing was, even his parents had explained their frustration over how bad it was to him. He saw a problem that he could fix. He took his chance and now owns one of the most well known and most used web browsers in the world. He had a passion for web design that he used to fix other people’s pain and he adapted it to make it work better than the competition. He shows the true definition of a true millennial entrepreneur.

 

This inspires me to go out and create, to look for issues that people are having and find way to fix them and make them better than they are now. to go out and find trouble in whatever form that takes, to be able to innovate no matter the age and make the world just a little more innovative,

 

Andrew Sutherland-Quizlet

The Creator

Andrew Sutherland started his career with Quizlet in high school when he created it as a tool to help him study for his French class. After he began to succeed using his creation, he began to share his methods with the rest of his class and, eventually, the rest of the world. Andrew Sutherland is exemplary because of his unique problem-solving skills. Instead of creating physical flashcards, he used his skills in computer programming to develop and system that works best for him and others. Despite being incredibly innovative, he also had the desire to continue to build his invention while attending MIT. Sutherland’s creation now has over 50million users every month and is considered as the go-to studying app. The age of fumbling back and forth with note cards is over.

Quizlet

For years Quizlet has been considered a must for any student looking to ace a quiz. Quizlet has a massive array of information that is available to be studied as anyone is allowed to create their personalized study guide. Any user can create their own study set, folder, or class and browse the database for any specific type of information. The creation process is quite simple, create a new set, and you are on your way to success in whichever class you choose. Once you have created a set, there are a variety of ways that you can study it. For one, there are the essential flashcards that can be organized into sections that make sure you get extra practice on the vocabulary that you do not know. Some additional ways of studying include tests, learning (multiple choice), matching, and writing. No matter which way you learn, there is a method for everyone.

What makes Quizlet so exceptional is the application’s ability to adapt to any area of learning, whether that is science, language, or math; there is always information that needs to be studied. Quizlet has continued to innovate by adding text to speech and interactive vocabulary games that make learning fun. Quizlet has even implemented location-based recommendations to offer study guides for students attending the same school.

My thoughts

What Andrew Sutherland has created is truly inspiring through the way that he used his skills in computer programming to help others learn and retain knowledge better. Sutherland was able to locate a problem with his studies and created an application that is #2 for education on the app store. Quizlet is an app that I personally use daily and would recommend to anyone. The platform has seen great success and looks to have a promising future.

 

Catherine Cook – myYearbook

   When Catherine Cook was just 15 years old she and her brother Dave came up with the great idea for the website called myYearbook. The platform was designed to be a way for high school aged students to meet others. The two were inspired by the idea when they were starting at a new high school and were having difficulties making new friends. They got the program up and running by working with people in Mumbai. Catherine says that she and Dave would stay up into the early morning hours just so they could connect with their developers and go over the multiple wireframes they drew out with a paper and pencil. 

   In April of 2005 the website was launched in their high school. Catherine told ADWEEK in an interview that they faked a few press releases to catch people’s attention and within the first year they had 1 million members. One of the biggest struggles they had to work through with the website was finding a way for people to have fun with the platform regardless if they had multiple friends or no friends on the site. They were able to overcome the hurdle and because of it they had 37.2 million members back in August of 2011.

Later in 2011 the company was sold for 100 million dollars of combined cash and stock shares. At the ripe age of 21 she became a millionaire from a simple idea she had when she was just 15 years old. Today the website was known as MeetMe after the name was changed but has since then rebranded and is now The Meet Group. The Meet Group is still growing and branched into the dating site scene and produced the sites Growlr, NextDate and also purchased the company that owns eharmony. 

  When Catherine and David came up with the idea I am pretty sure they did not know it would take off like this. It is amazing to see a simple idea such as theirs flourish into something so big. The story of myYearbook is just proof that you are never too young to be an entrepreneur and that no idea should ever be underestimated.

Need a Ride? Try Lyft

https://www.lyft.com/

Cars are used in everyday life. Whether it is to get to work, meet with friends, or even a quick trip to the grocery store, you need transportation. But, what would you do if you do not have one yourself, and cannot borrow from a friend or a parent? You schedule a ride of course. John Zimmer noticed there were people who needed transportation and didn’t want to drive themselves for safety reasons (such as a night out) and didn’t want to leave their car. So as any entrepreneur, he got busy.

John decided he would create an app ‘Lyft’ which would allow you to download the app and schedule a ride. It has since taken the world by storm, with more and more people using it, and rivaling Uber. Best part is, it also serves as a source of employment for people who do not mind sharing their car, and driving strangers of course. Lyft offers over a million rides a day across the US and in Toronto. It is another alternative that allows some people to never need to buy their own car, as well as jobs for many.

What inspired John started in college while at Cornell. He would drive from Cornell to home and looked around his car and saw empty seats, and thought about how to help the economy, make the drive go faster, and fill those seats. It started as a ride share which blossomed into so much more.

Timothy Armoo – Fanbytes

Fanbytes CEO Timothy Armoo displays that in the world of entrepreneurship, age is truly just a number. He began his professional career at the age of fourteen by creating a tutoring company and later sold another media company at seventeen years old. Armoo’s experience in that company exposed him to various social media platforms and the advertising on them. This helped him to formulate a unique buisness idea: advertising on social media platforms.

Timothy Armoo created Fanbytes at the age of twenty years old with the intention to innovate upon the advertising industry. In an interview with Forbes, Armoo stated “for too long ads have represented an interruption or intrusion on our daily lives rather than a seamless part of them.” Fanbytes aims to target younger audiences by promoting advertising on social media platforms. They also use the popularity of social media influencers to enhance the effectiveness of their ads. When asked why he focuses on social media for his advertisements, Armoo stated “for me and my age group, our smartphones are where we get all our information, so deciding what industry I wanted to be in was a pretty easy decision.”

Socially Challenged: Timothy Armoo of Fanbytes on community engagement | The Drum

Timothy Armoo, CEO of Fanbytes

Fanbytes has been very successful at reaching younger audiences through social media. They currently advertise for large companies such as McDonald’s, Warner Brothers, Tidal, and more. Their primary areas of social media influence extend to Snapchat, Instagram, and most recently Tik Tok. Forbes shows that 60% of people skip native Snapchat advertisements. Fanbytes boasts a 90% completion rate when they are involved with Snapchat ads. Timothy Armoo said in an interview with Forbes that many companies are giving up on advertising in Snapchat while he sees opportunity in that area, simply stating “their mistake.” Fanbytes hopes to take on AR (Augmented Reality) in the future by aiding companies with advertising on the platform. Armoo finished his interview with Forbes by saying “we are a group of 19-22 year olds who are reversing the code of Snapchat and are building a large underbelly business on it.”

Sources:

https://fanbytes.co.uk/about-us/

https://www.forbes.com/sites/montymunford/2018/01/31/fanbytes-cracks-the-code-for-snapchat-ads-and-augmented-reality/#2c7c5c895f63

https://www.forbes.com/sites/edmundingham/2015/10/02/meet-the-millennials-at-fanbytes-redefining-how-brands-market-to-other-millennials/#1acefee172de

 

 

Robert Nay: Kid Entrepreneur

Everyday millions of people play gaming apps on their phones, but have you ever thought about who came up with those game ideas? Or how long it might of took to code?

Robert Nay was 14 when he developed his gaming app, Bubble Ball. Bubble ball is a physical puzzle game app that has a total of 156 levels ranging from . It took him one extremely easy to almost impossible. The games use different objects available to the player to deliver the ball to its end location.

The app took Nays a month to write the 4,000 lines of code for the game to work. After researching mobile software programming in his local library, he started working on the app. Two weeks after the release it had already reached 2 million downloads.

Corona labs, the company that had made the software kit Nays used, chose Bubble Ball as it’s app of the week. sense then the app reached a whopping 16 million downloads and even had knocked angry birds off their pedestal of number one free app on Apple app store.

This simple story has a way of motivating those who have ideas but are afraid to try. The fact that he was not only curious enough to research and look into mobile software programming, but then also went ahead and just created the app is so impressive to me. As someone who often has big ideas but never is confident enough in them to act, this story really inspired me.

Russell Ladson – Drop

Many people believe the future is augmented reality and virtual reality. Hundreds of companies are trying to produce the best virtual reality headset. However, Russell Ladson saw potential of using this technology and created a new browsing experience through VR and AR called Drop. Drop is an internet browser that you can download for your VR or AR headset. The best way to describe the experience is thinking of a regular browser that surrounds you 360 degrees. He has earned investments from HTC who will use Drop in their new VR headset. Russell saw that everybody was focusing on the headset itself, and he took a different approach by making a new immersive browser.

Jon Wheatley

Jon Wheatley is the creator of DailyBooth, a blogging site that allows users to share pictures, videos, and posts about their daily lives. He was able to raise around $8 million to create the highly successful site. Due to the success of the website, his net worth went up to $1 million and Wheatley is now able to focus on more ventures and projects

Cites:

https://www.lifehack.org/588440/16-young-and-successful-entrepreneurs-who-prove-that-age-is-nothing-but-a-number

https://www.bing.com/search?q=jon-paul%20wheatley%20bio&qs=n&form=QBRE&sp=-1&pq=jon-paul%20wheatley%20bio&sc=2-21&sk=&cvid=967375C5C0A246A98691EDF59468FA1D

Catherine Cook

Catherine Cook is the Founder of MyYearBook.com which focused on putting high school year books online instead of having hard copies. She founded the company with her brother Dave Cook when she was 15, and with the help of her eldest brother Geoff Cook as the main investor, they were able to launch.

Catherine’s reasoning for creating the website was that she had just moved to Skillman NJ and started school with no friends. She looked through the year books to see if there was anyone that she knew and then had the thought why not put all this information online for easy access to all. After asking the help of her brother Geoff and Dave, she was able to put the website together and it was an instant success

Cites:

https://www.lifehack.org/588440/16-young-and-successful-entrepreneurs-who-prove-that-age-is-nothing-but-a-number

https://www.inc.com/magazine/201205/liz-welch/catherine-cook-and-geoff-cook-myyearbook.html