Archive for Beauty – Page 3

Athletic Wear for All Shapes and Sizes

Krescant Marie is the founder of Krescant Marie Athleisure, a woman’s fitness brand dedicated to creating stylish and body-positive workout clothes for girls of all shapes and sizes. The brand focuses to “not only look good, but feel good.” After experiencing trouble finding athletic wear to fit her size, Krescant saw a common need in the workout industry. Often times workout brands only create athleisure for a “fit” body type, this makes it hard for women to get into working out. Some even are discouraged by the matter, and give up working out all together.

 

One of the first products by Krescant Marie is the DOUBLE STRAP SAUNA WRAP- BLACK – Krescant Marie a device that stabilizes and heats to encourage good posture and fat burn during a workout session. Also added to the collection are satin hats that can be worn while working out without messing up your hair. In lack of better words, Krescant has eliminated the all too relatable ‘hat hair’.

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Next week, Krescant Marie is launching a fall collection including workout leggings, pants, and shirts all ranging from sizes XS to 2X. One significant aspect of this year’s fall launch is the variety of clothing offered; ranging from cropped t-shirts to waist-length shirts, Krescant Marie fits all body types, and makes them look good.

And if you still aren’t sold, krecantmarie.com offers a full online store, where clothes can be ordered without the hassle of in person shopping. Alexicia, a satisfied customer, reviews that the set she received is “super stretchy, comfy and pretty.” Additionally Zandra shopped for her daughter who was oversized and was “very pleased with the product” she also emphasizes the amazing customer service and speedy delivery.

 

Overall, Krescant Marie saw a need and jumped into action. She demonstrates empathy for those who find it hard to shop for workout clothes, and positively created a brand out of it. She is an inspiration to up and rising entrepreneurs that if something is inconvenient, we need to find a way to make it convenient.

St. Louis entrepreneur creates new fitness-based lifestyle brand | FOX 2 (fox2now.com)Logo bucket hats

Gabby Goodwin – CEO of Confidence

“My advice to other girls is to work hard, try your best, and remember NO is just an abbreviation for Next Opportunity!”

These wise words come from the 11-year-old entrepreneur, Gabrielle Goodwin. She is the CEO of Confidence, a business that sells innovative hair clips and hair products specifically targeted toward young girls. Her business came to be through her personal experience of losing hair clips. Hair accessories can be notorious for falling out of hair and disappearing, the beginning of the never-ending cycle of buying ridiculous amounts of hair accessories. Gabby was determined to fix this problem. Gabby and her mother came up with a new design of hair clips that would never fall out. Gabby’s success in her business clearly shows how real of a problem this is for mothers and their daughters around the world.

In addition to running her business, Gabby is a sought-after keynote speaker. She shares her story with others, in hopes of inspiring them to persevere in pursuing their dreams and ambitions. This is what drives her to keep running her business and making it better. Her initial idea of hair clips has now expanded into other products including: a hair product line, a children’s book, and a makeup box. Expanding her business is evidence that Gabby is not stagnant in her efforts, but she wants to continue to make her business better through hard work and harnessing her passion.

Gabby’s story is unique in showing other young girls that they can strive for their dreams like she did and still is doing. Many times, children become intimidated by their imagination, but Gabby is a great example of how ambition and drive can get you far, no matter your age. Additionally, her idea is unique in how she approached the design. She wanted the hair clip to have a design on both sides, and she wanted the clip to be effective in how it held hair. In pondering these two problems, she invented Gabby Bows that precisely solved them. Through Gabby’s personal experience, there was no other design of bow on the market that solved these problems, so Gabby decided to take on the solution herself in motivation to help her own hair needs and others. All these factors are what makes Gabby’s idea great. Through the process of coming up with a hair clip solution then arriving at the final product, Gabby showed strong entrepreneurial traits that simply cannot be taught. Her eye for the problem that needed to be solved showed her maturity and ability to carry out the innovative solution.

From Gabby’s story, I have been inspired to keep an eye out for the problems that I experience in my everyday life and to not be discouraged when I hear a “no”. I love that Gabby put such a positive spin on the word “no”, that is largely looked at as a negative. She spreads the message that when one door closes another one opens so that no one ever gives up on their dreams.

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Sixteen Going on Thirty

Mya Furbert-Jacobs, a sixteen-year-old in Bermuda, has always had a passion for cosmetics and skin care.  However, many skin products are ironically bad for your skin.  Mya also hated that sticky, gooey feeling of having lipstick on your lips.  This did not stop her love for cosmetics though.  She took the entrepreneurial approach and decided to start her own makeup company.

She started with a simple lipstick that moisturizes your lips and doesn’t give that sticky feeling.  After her lipstick was successful, she moved on to other makeup and skincare products.  Mya competed in the youth division of a rocket pitch competition in Bermuda, and won second place.  Much of Mya’s inspiration comes from her grandmother who helps her find recipes for her products.  Her recipes include mostly natural ingredients such as: oatmeal, sugar, milk, and some witch hazel nut.

Mya understood that everyone’s skin type is different, so she interviewed her friends and customers to see how the products worked on them.  With this information, she asks her customers some basic questions to help them find what product is best for them.

One of the challenges Mya has faced with starting her own business is finding the time in her schedule.  Apart from running a business, Mya is in school, participates and a cheerleader, and works a part-time job.

Mya said, “The most important skill to have as an entrepreneur is the ability to try, and never give up. Businesses and entrepreneurs have their ups and downs, and it is vital to stay focused and never give up on a dream you believe in.”  This beautifully sums up what makes someone an entrepreneur: being willing to fail, but pushing through it.  Starting a cosmetics company at sixteen is a very risky endeavor, but Mya pushed through and ultimately succeeded.

Ali Kitinas-Freedom Scrubs

This young entrepreneur, Alessandra (Ali) Kitinas, has been inspired to help impoverished communities while using her innovative idea of creating body scrubs out of left-over coffee grounds, at the age of 14. She has come up with the idea to help reduce products being left in a landfill and recycled this product instead. She then sends a percentage of her proceeds to “child soldiers and women living in poverty over in Rwanda and Asia.” Also, through the purchase of each of her products, 87 cents goes to providing children in Kolka and India, access to healthcare and medical resources. Meet the Sydney teen CEO of Freedom Scrub | Daily Mail Online

Ali’s product is unique because of the ability to recycle used products and make them into something newer, especially when they would normally be discarded or considered garbage. Her idea is basically driven by a need to help other people and promote the ability to reduce, reuse, and recycle . This idea is considered great because of the simplicity of the concept and how it could have been picked up from anyone else, but she capitalized on this opportunity. She has higher ambitions with providing underprivileged people in other countries a better chance of life through her profits.

She demonstrates high ambition and a strong understanding of how the business world works. Also, being Australia’s youngest CEO, she has made quite a name for herself. Ali’s ability to see a need and try to fulfill it, while creating a new product, makes her an excellent entrepreneur. Not all entrepreneurs succeed with every idea they have, but with a charitable cause, sometimes it creates a higher chance of success. Her product isn’t a completely new idea, but she created her own spin on an existing market and product. With the coffee grounds being incorporated into her body scrubs, she took an existing product and made it unique.

She has inspired me to look for needs and brainstorm new ideas to try to fulfill them. Also, it has inspired me to start as soon as possible. I think it’s incredible that these young entrepreneurs took a simple idea when they were in their teens and acted upon them. I have learned I am continuing to grow more confident to pursue my dream of having my own business and helping others because that is what I was born to do. I know that being an entrepreneur isn’t the only way to help others’ lives, but I believe that I’m being pulled in that direction. Learning from an inspiring, young entrepreneur has strengthened my ambition to create something amazing!

 

http://www.freedomscrub.com/

Lani Boo Bath

Jelani Jones once was a 9 near old girl with a dream, she wanted to use her creativity in a bigger way. This is the reason she started Lani Boo Bath making bath products. Jelani utilized her connections in the local farmers market to get her feet on the ground in the industry. With the help of a mentor that she grew close with she grew her creative bath products into a lucrative business. She also takes advantage of her unique situation being so young. She has many supporters locally as well as across the world. She sells her products at markets, trade shows, and on her website. Her products are variations of scented bath bombs and soaps. They are all homemade by Jelani herself, with natural ingredients. She is a great example of using her creative abilities and connections to build her story in the community so that she can become successful!

Anna Sitar: A Brand of Positive Encouragement

 

Anna Sitar is a social media influencer who’s main focus is to spread positivity and joy. She is active on YouTube, Instagram, and TikTok, and has a website to sell some merchandise like t-shirts and sweatshirts with quotes specific to her personal brand on them. Not quite an influencer, Anna still manages to pull many viewers through her wholesome content. She recommends different brands all the time, and is real about her experiences with her followers.

Her big debut came with her Poland travel blog that she posted on YouTube. Then, once TikTok became popular in the States, Anna started a TikTok account. Her content shows that she is a good-natured, encouraging, kind, and humorous person. Two catch phrases Anna is known for are: “I don’t want it” and “get with it.” Either one is a common phrase in her TikToks.

Although Anna does not have a lot of products to sell and grow as a business, she is cultivating a brand that reaches much further than products. Her clean content and positive outlook help her followers believe in the good that is in the world. Anna Sitar is an encouragement all around, and her entrepreneurial mindset is taking her places.

Her website states her philosophy quite simply: “There is no such thing as an unrealistic standard. This brand represents the fighters, the lovers, and the humans who know what they want, and will not rest until it is achieved. If you don’t believe in us, we don’t want it.” It’s an honest and beautiful brand that can cheer anyone up.

 

https://www.annaxsitar.com/

https://www.youtube.com/c/annasitar/featured

Ipsy- Beauty Subscription Service

Michelle Phan is an American makeup artist, blogger, and entrepreneur. She created a YouTube channel in 2006, being named the “Beyoncé of the beauty-vlogging world”. She was one of the first vloggers to “gain a mass audience” with 8.8 million subscribers. In 2012, she founded Ipsy, a beauty subscription service. Ipsy is a monthly subscription service that sends 5 deluxe-sized beauty products to you. You take a two-minute quiz based on preferences on brands and products, and pay $12 a month for the “glam bag”.

Phan said the reason she created Ipsy was to “disrupt the beauty industry”. She knew YouTube would become very successful for beauty vloggers and wanted to build her brand after creating a channel. Ipsy’s competition was BirchBox and Dollar Shave Club, but Ipsy specialized in “glam bags”. Ipsy is a platform to for people to express their beauty, inner and outer. She said, “makeup is not a mask that covers up your beauty, it’s a weapon that helps you express who you are from the inside.”

A few years after creating Ipsy, Michelle Phan left the company and named Marcelo Camberos the CEO. Within the first six months of launching the website, Ipsy reached profitability. In 2019, Ipsy made over $500 million in revenue and has millions of people buying their “glam bags”. Ipsy includes makeup tutorials, customer reviews, celebrity content, and personalization quizzes. In 2020, Ipsy has over three million subscribers and continues to grow. The reason subscribers continue to buy products from Ipsy is because of their community, individualism, and empowerment. Ipsy builds a strong community to inspire and encourage customers to be creative and feel beautiful. They also celebrate the individual and what makes them unique. Finally, Ipsy empowers their customers by helping customers’ build their brand and express themselves.

Today, people want to feel beautiful with or without makeup. They also want to feel empowered and trust companies’ to help them feel that way. I think that’s why many customers trust Ipsy and continue to buy their products.

https://www.forbes.com/sites/natalierobehmed/2015/10/05/how-michelle-phan-built-a-500-million-company/?sh=6414740d8c4a

https://www.investopedia.com/articles/personal-finance/020316/ipsy-review-it-worth-it.asp

https://www.ipsy.com/about

Fenty Beauty

https://www.msn.com/en-gb/lifestyle/spotlight/rihanna-s-remarkable-journey-from-teenage-pop-star-to-entrepreneur-and-advocate-for-equality/ar-BB17yqyV

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Robyn Rihanna Fenty has taken the world by storm for years now. The 32-year-old has made her presence known in the music world, the business world, the black community, and so on. She went from pop star to philanthropist to business-woman very abruptly. She was born in Bridgetown, Barbados and left when she was 16 years old and moved to the United States of America. Rihanna became popular in the music industry in 2005 at age 17 years old. She started her company called Fenty Beauty in 2016 (at age 28) which sells a variety of makeup products that cater to many different ages and cultures of people. Fenty Beauty originally started in a collaboration with Puma and then branched off and joined LVMH’s beauty brand Kendo. One of the main things about this company that caught the eye of consumer’s was that the brand offered 40 different shades of foundation. This feature of the company alone allowed for people to start viewing it as a culturally diverse company because it offered a shade of foundation for essentially every skin color/type there is which other makeup brands have failed to do in the past and to this day. Rihanna is extremely adaptive, innovative, etc. considering that she saw an area that was lacking and aimed to fix it and bring something new to the table that would appeal to many different groups of people. She is now known as the richest female musician and has grown her net worth to $600 million. In relation to who she is as a person and her values, she has been an advocate for equality across races and for women’s rights as well. She inspires me in so many ways seeing that she is extremely talented and has accomplished so much in so many different areas which shows how diverse her abilities are.

Selena Gomez: Rare Beauty

 

Rare Beauty - Only at Sephora - YouTube

As many of us know Selena as a successful musician and actress, her skills go far beyond the talents seen in her well known movies or songs. Recently, on September 3rd of this year, Selena released her own cosmetics line named, Rare Beauty. As a makeup and skincare enthusiast myself, I was intrigued to read about her new brand. After some research through the Rare Beauty site and watching reviews, it is clear that Selena made a statement with her new line. With the platform that Selena had already had, she was able to spread awareness of Rare Beauty quickly and began selling on the brands site as well as exclusively being sold at Sephora, online and in stores.

When researching more about her new brand, I began to realize several aspects in her mission behind Rare Beauty that prompted me to write about her for the blog post. Her entrepreneurial mindset is very evident in all she does, especially the thinking behind Rare Beauty. Selena is very passionate about her service and commitment to the communities around her. Selena has opened up throughout the years to the media about her health journey including physical and mental health and hopes to continue to use her voice and actions to make an impact on this community. A large part of the mission behind Rare Beauty is that she wants to be able to raise awareness of mental health and provide impoverished communities with the resources needed in this area.  She plans to do this by every sale of Rare Beauty made, one percent will be donated to raise money for a fund that she started called, The Rare Impact Fund. Selena and her team came up with several goals for the brand, one being to raise 100 million dollars to the fund.  The Rare Impact Fund is meant to increase access to mental health services. Not only did Selena start this fund, but also stated a Rare Beauty Mental Health Council. Lots of thought and planning went into the making of Rare Beauty which will foreseeably be a success since Selena’s dedication and commitment has been present since day one. Selena took the opportunity to give back to a cause she was passionate about, alongside her love for beauty, and create a brand around it. Success has already started not even a month into the debut of the line, beyond the products, consumers have also been intrigued to learn more about the story behind the line. A powerful story to empower women to tear down walls and expectations that society and media has placed onto us, specifically the “unattainable physical perfection”.

We are all rare and are all considered beautiful,and Rare Beauty aims to encourage us to find self acceptance in our own skin and know that we are still beautiful no matter what.

Kareesha Carter Hair Extraordinaire

https://www.fixr.com/sp.hairstylist.html

https://finance.yahoo.com/news/millennial-entrepreneur-kareesha-carter-generates-130000655.html

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Kareesha Carter is a super driven, young entrepreneur. She did not have an easy childhood whatsoever. Her mother went to jail when she was 10 years old and she had to be raised by her grandmother because her father was unemployed at the time. She was able to adapt to an incredibly different and complicated situation such as that which shows that she has the adaptability trait that is crucial for entrepreneurs. She left home at 17 years old and went to live on her own. This shows extreme responsibility and motivation considering she managed all of this at such a young age. She started her first business at the age of 21 which was a hair store in Sacramento CA and her business provides for people all over the world and has now generated 5-figure revenues per month. She has managed to earn $100,000 per month amidst the COVID-19 pandemic. This demonstrates her adaptability once again and how she was able to accomplish these huge numbers when our country and a lot of businesses are currently suffering. Next, she has two other businesses in addition to her hair store. She runs a podcast called ‘Lady Boss’ and also runs a ‘Beauty Bootcamp’ which both specifically cater to young entrepreneurs. She teaches various important aspects of running a business including: increasing sales and numbers, how to create expensive marketing plans, and how to reach and keep customers over time. On top of all her endeavors she is now a mother to a wonderful little baby and yet still continues to maintain her podcast and store. Kareesha is extremely inspiring to me considering she manages to juggle 3 businesses while being a mother, has achieved so much at such a young age, and, despite her difficult past, has managed to make something of herself and provide for herself and now for her daughter.